Head of Account Based Marketing at Thoughtful

T
Thoughtful

Head of Account Based Marketing

180k - 220k USD

Remote

Full Time

#Marketing

#ABM

#CRM

#Marketing Automation

#Project Management

#Content

Thoughtful is looking for a Head of Account Based Marketing

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We’re Thoughtful AI, a company building advanced AI solutions that help healthcare organizations work smarter and deliver better outcomes. Our platform is already trusted by enterprise teams looking for practical ways to bring artificial intelligence into complex clinical and operational settings.

What is this role?

This is a full-time, remote position for a Head of Account Based Marketing. We’re looking for someone at the lead level who can shape and run our entire ABM program from strategy through execution.

What will you do?

  • Build and run targeted ABM campaigns that reach enterprise healthcare accounts and turn them into long-term customers.
  • Use intent data, CRM insights, and performance analytics to guide decisions and keep every program aligned with both customer needs and company goals.
  • Own the end-to-end delivery of ABM initiatives, coordinating with sales, product marketing, and customer success so campaigns launch on time and deliver clear results.

What makes you a great fit?

You bring at least five years of B2B marketing experience, including two or more years focused on account-based marketing, ideally in healthcare or technology. You’re comfortable with ABM platforms such as Demandbase or 6sense, CRM tools like HubSpot or Salesforce, and marketing automation systems such as Marketo. Strong written and verbal communication skills help you create clear messaging and build consensus across teams. You stay organized while juggling multiple campaigns and you enjoy refining our ideal customer profile so every outbound, content, and paid effort reaches the right accounts. A bachelor’s degree in marketing, communications, business, or a related field-or eight years of equivalent experience-rounds out your background. Experience in healthcare or other regulated industries is a plus, as is a track record of leading cross-functional groups and influencing senior stakeholders.

What's in it for you?

The salary range for this role is $180,000–$220,000 USD. In addition, you’ll receive employee stock options, medical, dental, and vision insurance for you and your dependents, and three weeks of paid time off each year so you can truly disconnect and recharge.

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