Growth Marketing Lead at Scoopforwork

At Scoop, we believe that the office should be a place where people truly want to be. Since 2015, our mission has been to remove the friction from team collaboration so that everyone can focus on their work rather than the logistics of where it happens. We are building software that empowers the modern hybrid employee to navigate their flexibility with confidence. By providing visibility into work plans and helping teams optimize their schedules, we are making hybrid work more effective and universal. Our team is a distributed group of passionate builders who are dedicated to shaping the future of work.

The role

We are seeking a Growth Marketing Lead to join our team in a full-time, hybrid capacity. This is a leadership-level position for an experienced professional who is ready to take ownership of our user acquisition and adoption strategies. You will play a pivotal role in expanding our reach to organizations and teams across the globe, ensuring that more hybrid employees can benefit from our platform.

Core responsibilities

• Develop and execute product-led growth and acquisition strategies that leverage content, SEO, and other high-impact channels.
• Take full ownership of the user funnel, optimizing the journey from the initial landing page through onboarding and early user education.
• Design and implement ongoing A/B testing across various user touchpoints and web experiences to drive continuous improvement in conversion.

Skills and experience

To be successful in this role, you should bring a blend of analytical rigor and creative strategy. We are looking for the following qualifications:

• At least 6 years of total work experience, with a minimum of 4 years specifically in marketing or growth-focused roles.
• Proven experience working within SaaS or Product-Led Growth organizations.
• A strong, quantitative approach to growth, including direct experience managing growth metrics and experimentation.
• A demonstrated track record of building and delivering strategic, organic marketing plans.
• Proficiency with essential marketing technologies, including Google Tag Manager, Google Analytics, and HubSpot.
• Excellent written and verbal communication skills.

Compensation and benefits

We are committed to supporting our team members through a flexible work environment. This role offers the following benefit:

• Hybrid work arrangements to support your professional and personal balance.

How to apply

We know that a resume only tells part of your story. If you are passionate about the future of work and feel excited about the prospect of joining our team, we strongly encourage you to apply even if you do not feel like a perfect match for every single requirement listed above. We value diverse backgrounds and perspectives, and we look forward to learning more about your unique experience and how you can contribute to our mission.