Global Marketing Manager
Hybrid
Full Time
#Marketing
#Digital Marketing
#User Acquisition
#Social Marketing
#Google Analytics
#Photoshop
#CRM
#Communication
We are Hypebeast, a premier global platform dedicated to contemporary culture and lifestyle. Since our founding in 2005, we have grown into a publicly listed media company that reaches readers across North America, Asia Pacific, and Europe. Our ecosystem is vast, spanning our core editorial news and commerce platforms, our creative agency Hypemaker, and our retail destination HBX. We are currently looking for a strategic and data-driven Global Marketing Manager to join our team in Hong Kong. If you are a creative thinker who understands how to build communities and drive digital growth, we would love to have you on board.
What you'll be doing
- You will lead our performance marketing efforts to expand our user base across our media platforms through targeted digital strategies.
- You will manage our digital presence by staying ahead of industry best practices and ensuring our platforms remain at the forefront of social marketing technology.
- You will take ownership of audience growth initiatives, specifically by developing and executing effective newsletter strategies and collaborating with our sales teams to monetize these offerings.
What you'll bring
To be successful in this role, you should have a strong background in digital marketing and a passion for contemporary culture. We are looking for the following qualifications:
- At least 5 years of professional experience in newsletter publishing and business development.
- Proficiency in Google Analytics and various newsletter management tools, along with basic skills in Photoshop.
- Excellent verbal and written communication skills in English.
- A proven track record in user acquisition, retention, and social marketing across platforms like Instagram, TikTok, and Twitter.
- The ability to analyze complex data to inform your decision-making and drive tangible results.
- Experience with CRM systems is considered a significant asset.
- The flexibility to work across different time zones, including nights and weekends when necessary.
- Eligibility to work in Hong Kong.
What you'll get
We offer a dynamic work environment where you can shape the future of a leading media brand. You will benefit from:
- Hybrid work arrangements to support your work-life balance.
- The opportunity to work with a global team and influence the growth of an industry-leading platform.
