Email Growth Marketing Manager
100k - 140k USD
Remote
Full Time
#Marketing
#Email Marketing
#Lifecycle Marketing
#Data Analysis
#Testing
#Campaign Management
#BI Tools
#Excel
#G Suite
#Performance Marketing
#Lead Generation
Launch Potato is a digital media company that serves as the discovery and conversion leader, connecting consumers to the world’s top brands through a diverse portfolio of technologies. Headquartered in the vibrant downtown of Delray Beach, Florida, we operate with a unique, international team spread across more than a dozen countries. We pride ourselves on our energetic culture and our high-performing, entrepreneurial spirit. If you are a driven professional who thrives on data and possesses an owner’s mentality, we would love for you to join our remote team.
What you'll be doing
- You will own the end-to-end lifecycle marketing strategy, including email, SMS, and push notifications, to drive engagement and retention across our properties that reach millions of consumers every month.
- You will act as a hands-on lead by consistently A/B testing creative elements, subject lines, and messaging to ensure our performance metrics remain best in class.
- You will analyze both qualitative and quantitative data to present results, identify trends, and develop innovative solutions that improve our overall marketing lifecycle and business outcomes.
What you'll bring
To be successful in this role, you should possess the following qualifications and expertise:
- Four to eight years of dedicated experience in email marketing and remarketing.
- Extensive background in the performance marketing and lead generation industry.
- Proven ability to deliver on key company results and scale messaging revenue.
- Strong analytical skills with hands-on experience using BI tools like Looker, as well as Excel and G Suite.
- An insatiable curiosity and a deep drive to win, paired with excellent written and verbal communication skills in English.
- A strong understanding of consumer psychology and a desire to solve pain points through quality content.
What you'll get
We offer a competitive base salary ranging from $100,000 to $140,000 per year. In addition to your salary, you will receive the following perks and benefits:
- Remote work flexibility.
- Participation in our profit-sharing program.
- Flexible hours to help you maintain a healthy work-life balance.
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