Director Product & Content Marketing at Cartodb

CARTO is the leading cloud-native location intelligence platform, helping businesses understand the where and why behind their data. Trusted by major organizations like IKEA, Vodafone, and Mastercard, our team of 170 people across the US and Europe is redefining the geospatial category by simplifying how companies analyze location data through modern cloud warehouses. We are looking for a Director of Product & Content Marketing to join our team and help us scale our impact as we continue to grow.

Responsibilities

• Lead the relationship between our product, sales, and marketing departments to drive successful product launches, pricing strategies, and packaging.
• Scale our marketing impact by leveraging partner teams and optimizing our functions for long-term growth.
• Establish clear objectives and KPIs to ensure our team stays aligned with our broader company strategy.
• Gather and communicate market intelligence to arm our internal teams with the data needed to make informed decisions.
• Refine our ideal customer profile by analyzing verticals, company size, and specific customer pain points.
• Create compelling content for the customer journey, including case studies, demos, webinars, and sales collateral.
• Manage product release campaigns in collaboration with our demand generation team to communicate value to our users and industry analysts.
• Partner with the product team to evolve our pricing strategy, from initial free trials to our strategic enterprise offerings.
• Collaborate with our field CTO and brand leaders to grow our community of developers and data scientists.

Must-haves

• At least 8 years of experience in product management, consulting, marketing, or strategy, with a minimum of 4 years specifically in product marketing.
• A proven track record in B2B SaaS, ideally within the cloud technology or data analytics sectors.
• Strong project management abilities and experience leading cross-functional teams.
• Deep understanding of enterprise software environments, including cloud data warehouses like Snowflake, BigQuery, Redshift, or Databricks.
• Excellent communication and storytelling skills, with the ability to translate complex technical concepts into clear narratives.
• Experience working with technical stakeholders and managing teams across different cultures and locations.
• Strong analytical skills and a keen eye for design and brand consistency.
• Fluency in English.

Benefits

• Remote work flexibility.
• Flexible working hours.
• Access to our employee stock options plan.
• Private medical insurance.
• Education stipend for professional development.
• The opportunity to grow within a multicultural, multilingual, and forward-thinking organization.