KRAFTON Americas

Director of Publishing Insights

United States

195k - 230k USD

On-site

Full Time

#Marketing

#Leadership

#Testing

#Reporting

#Data Analysis

#Research Methodologies

#Measurement

#Attribution

KRAFTON Americas is looking for a Director of Publishing Insights

Full Time Executive On-site United States Marketing Leadership Testing Reporting Data Analysis Research Methodologies Measurement Attribution English Remote work

195k - 230k USD per year

We are KRAFTON, a global organization driven by the belief that games have the power to connect the world. Based in Seoul, South Korea, we operate a collective of independent studios, including PUBG Studios, Striking Distance Studios, and Unknown Worlds, to create bold, innovative experiences like PUBG: BATTLEGROUNDS. We are currently seeking a Director of Publishing Insights for a full-time, on-site role in the United States. This is a strategic, executive-level position where you will build our insights discipline from the ground up, partnering with our marketing and growth teams to transform complex data into actionable strategies for our emerging titles.

Responsibilities

Lead the insights strategy by identifying key performance indicators early in the development process and serving as a trusted advisor to internal teams and studio partners regarding data interpretation.
Oversee the gathering and application of insights by utilizing both quantitative and qualitative research methodologies to understand audience behaviors, motivations, and competitive landscapes.
Drive growth through rigorous hypothesis testing and the development of measurement plans, ensuring that reporting dashboards provide clear, actionable insights to executive stakeholders.

Requirements

At least 10 years of experience in an insights role, with a minimum of 3 years in a leadership capacity, preferably within the gaming, entertainment, or sports industries.
Strong proficiency in research methodologies and data gathering, with hands-on experience using tools such as Gamesight, Qualtrics, Tableau, Brandwatch, GWI, MRI, and Nielsen.
A proactive, self-starting mindset with the ability to build reporting dashboards, synthesize complex information, and present clear recommendations to leadership.
Demonstrated success as a collaborative team player who thrives in fast-paced, challenging environments.

What we offer

The salary range for this position is $195,000 to $230,000 USD. In addition to competitive compensation, we provide the following benefit:

Remote work opportunities.

KRAFTON Americas

0 views

0 applied

Share this job

Copy Permalink

Open roles at KRAFTON Americas

KRAFTON Americas

Associate Director of Publishing Insights

United States

170k - 195k USD

On-site

Full Time

#Marketing

#Gaming

#Leadership

#Data

#Research Methodologies

#Measurement

#Reporting

#Optimization

Discover similar jobs

Nuuvem

Business Development Intern

Remote

Internship

#Business Development

#Gaming

#Excel

#Google Sheets

#Data Analysis

#Communication

#Suite

LOBOVO

Digital Marketer

Remote

Full Time

#Marketing

#Digital Marketing

#Social Media Management

#SEO

#Content Creation

#Communication

#Marketing Analysis

PenguinFormula

Entrepreneurial CEO / Partnership Investor

Remote

Contractor

#Business Development

#Leadership

#Go To Market

#Public Sector Sales

#Procurement

#Product

#Operations

IceWarp

Channel Sales Manager (SaaS)

Remote

Full Time

#Sales

#SaaS

#Channel Sales

#Partner Management

#CRM

#Sales Pipeline

#Sales Enablement

#Reporting

#Analytics

Testlio

Principal Software Architect

Remote

Full Time

#Software

#Testing

#SaaS

#AWS

#Distributed Systems

#Event Driven Design

#Database

#CI CD

#AI

#LLM

#Frontend Frameworks

Insidea1

Customer Success Manager

Remote

Full Time

#Project Management

#Digital Marketing

#CRM

#Client Relationship Management

#Onboarding

#Upselling

#Reporting

#Training

Onceuponafarm

Customer Business Manager, Mass Channel

110k - 135k USD

Remote

Full Time

#Sales

#Data Analysis

#Leadership

#Retail

#Management

#Microsoft

#Ecommerce

#Forecasting

#Category Management

#Digital Marketing

Vic.ai

QA Engineer

Spain

Remote

Full Time

#Engineering

#Quality Assurance

#Test Automation

#API Testing

#Testing

#Python

#JavaScript

#TypeScript

#Playwright

#Cypress

#Selenium

Greenlight

Growth Marketing Manager, Conversion & Experimentation

105k - 145k USD

Remote

Full Time

#Marketing

#Fintech

#Conversion Rate Optimization

#Testing

#Martech

#Google Tag Manager

#Shopify

#UX

#Experimentation

#Analytics

Primer.io

Senior Product Manager

Remote

Full Time

#Product

#Payments

#Product Strategy

#Stakeholder Management

#Collaboration

#Data Analysis

#Roadmap Planning

#Competitive Analysis

Ayobody

Graphic Design Internship

Remote

Internship

#Marketing

#Wellness

#Figma

#AI Tools

#Framer

#ClickUp

Helpscout

Sr. Product Analyst

Remote

Full Time

#Business Operations

#SaaS

#Analytics

#SQL

#Mixpanel

#Testing

#BigQuery

#DBT

#Python

#Product Analytics

UENI

Marketing Account Manager

Remote

Full Time

#Marketing

#Digital Marketing

#Email Marketing

#Social Media Management

#SEO

#Account Management

#Video

#Onboarding

#Troubleshooting

Claylabs

Product Marketing Manager

Remote

Full Time

#Marketing

#SaaS

#Product Marketing

#Positioning

#Messaging

#Go To Market

#Product Launches

#B2B SaaS

Stacvalley

Quality Assurance Student - Graphics & Content

Germany

Remote

Internship

#Marketing

#E Commerce

#Adobe Creative Cloud

#Figma

#Quality Assurance

#Content Review

#Communication

Wisp

Senior Marketing Manager, Content & Creator Strategy

Remote

Full Time

#Marketing

#Content Strategy

#Influencer Marketing

#Partnerships

#Strategy

#Social Media

#Brand Marketing

#People Management

#ROI Tracking

#Content

Markeeterscom

Brand & Social Media Marketer

Remote

Full Time

#Marketing

#Social Media

#Social Media Strategy

#Video Editing

#Content Creation

#Instagram

#YouTube

#LinkedIn

#Collaboration

#Analytics

Yardzen

Head of Marketing

Remote

Full Time

#Marketing

#Brand Strategy

#Performance Marketing

#Data Analysis

Felix

Production Coordinator

Canada

Remote

Full Time

#Marketing

#Healthcare

#Project Management

#Performance Marketing

#Creative Production

#Talent Sourcing

#Budget Management

#Process Optimization

Level99

Director, Integrated and Field Marketing

Remote

Full Time

#Marketing

#Brand Marketing

#Field Marketing

#Public Relations

#Project Management

#Partnership Management

#Campaign Strategy

#Data Analysis

#Planning

Your dream job awaits.

Explore exciting opportunities, connect with top employers, and ignite your career.

Explore Jobs

Related Resources

Marketing Salary Guide

Compensation data for Marketing roles

Marketing Job Market

Hiring trends and demand for Marketing

Marketing Interview Prep

Practice questions for Marketing interviews

Leadership Salary Guide

Compensation data for Leadership roles

Leadership Job Market

Hiring trends and demand for Leadership

Leadership Interview Prep

Practice questions for Leadership interviews

Testing Salary Guide

Compensation data for Testing roles

Testing Job Market

Hiring trends and demand for Testing

Director of Publishing Insights at KRAFTON Americas