Director of Product Marketing
132k - 170k USD
Remote
Full Time
#Marketing
#Gaming
#Digital Marketing
#Leadership
#Creative
#Analytical Skills
#Communication
Rush Street Interactive (NYSE: RSI) is a market leader in online casino and sports betting, currently operating real-money gaming with our brands: BetRivers.com, PlaySugarHouse.com, and RushBet.co. We’re building bridges between online, social and land-based gaming businesses to create amazing, integrated experiences that keep players in the game.
Rush Street Interactive (NYSE: RSI) is a market leader in online casino and sports betting, operating real-money gaming with our brands: BetRivers.com, PlaySugarHouse.com, and RushBet.co. We’re building bridges between online, social, and land-based gaming businesses to create amazing, integrated experiences that keep players in the game.
As the Director of Product Marketing, you will play a critical role in developing and executing marketing strategies to support our online casino and gaming products. This hands-on position focuses on driving user acquisition, engagement, and retention while ensuring collaboration across teams to meet shared goals. You will lead a small team of talented marketing professionals and help elevate RSI's marketing efforts in the highly competitive gaming industry.
What You Will Do:
- Develop and Execute Marketing Strategies: Support the creation, prioritization, and implementation of marketing initiatives that enhance brand visibility, user acquisition, engagement, onboarding, virality, and re-engagement.
- Collaborate Across Teams: Partner closely with the Product, Creative, and User Acquisition teams to ensure alignment on product positioning, launch KPIs, and user experience goals.
- Refine Product Messaging: Help craft compelling narratives and marketing materials that align with the brand voice and performance objectives based on consumer and competitive research.
- Support User Acquisition Efforts: Work with the User Acquisition team to optimize campaign strategy and identify opportunities for growth.
- Leverage Data for Insights: Analyze campaign and user data to refine strategies, measure performance, and adjust tactics as needed to achieve results.
- Lead a High-Performing Team: Manage and mentor a small team, fostering a culture of high trust, high autonomy and a growth mindset.
What We’re Looking For:
- Relevant Experience: 7+ years of experience in digital marketing, ideally within online gaming, casinos, mobile gaming, or a similar fast-paced industry.
- Proven Leadership Abilities: Experience managing small teams and leading cross-functional marketing projects.
- Strong Creative and Analytical Skills: Balance between aesthetic judgment for creative campaigns and analytical expertise to measure results and drive performance.
- Industry Knowledge: Familiarity with the gaming or mobile gaming market, understanding key trends and consumer needs.
- Communication Proficiency: Exceptional written and verbal communication skills to convey ideas and inspire action.
- Agility: Comfortable working in a dynamic environment, balancing multiple priorities while maintaining focus on strategic goals.
Join Us:
At Rush Street Interactive, you’ll be part of a community that loves to create, play, and lead the future of online gaming. We offer competitive benefits, a flexible work environment, and the opportunity to be part of an innovative and exciting company. If you are driven by high performance, strategic thinking, and want to influence the future of online gaming, apply today to join our team!
Location Eligibility: Open to candidates across the US (except California, Washington, Maryland, and New York).
Benefits:
- Discretionary annual company bonus
- 401(k) plan with 100% company match on the first 4%
- Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance
- Flexible time off plan
- Employee Assistance Program (EAP)
- Comprehensive compensation
- Work-life balance initiatives
- Autonomy – we embrace personal freedom and responsibility
- Creativity – we are open to new ideas of how we can be better
- Growth – we want you to develop personally as well as professionally
- Top-notch professionals who are passionate about what they doing
- People-oriented environment and supportive atmosphere
As a rapidly growing company in an emerging industry, you’ll have a huge impact on our product and our company. We like proactive team members and strive to have a company of self-disciplined professionals who enjoy collaboration, having fun, and of course, achieving together what others believe to be improbable. We are dedicated to treating everyone with respect and to support your professional and personal growth.
Rush Street Interactive is an equal opportunity employer and committed to a diverse and inclusive workplace. All qualified applicants will be considered for employment without regard to race, national origin, ancestry, sex, sexual orientation, sexual identity and expression, marital status, family status, lifestyle, age, culture, religion, military and veteran status, citizenship, or disability.
Be at the forefront of this ground-breaking industry! Apply now!
Rush Street Interactive
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Company Size
501-1000
Markets
