Director of Marketing
Hybrid
Full Time
#Marketing
#Lead Generation
#Management
#Customer Profiling
#Product
#Content
#Sales
#SEO Strategy
#KPI Tracking
At Koop Technologies, we are building the future of preventive business insurance for trailblazing technology companies. Our team has developed a powerful toolset that integrates insurance, compliance, and security for small-to-mid-sized enterprises across industries like robotics, artificial intelligence, and professional services. We are currently post-product-market-fit and backed by leading investors, and we are looking for a passionate leader to help us scale our impact as we protect businesses from the novel risks of a technology-driven world.
What is this role?
We are seeking a Director of Marketing to join our team on a full-time basis. This is a senior-level position where you will work directly with our founding team to define and refine our distribution channels. Whether you are based in New York or working in a hybrid capacity, you will play a pivotal role in shaping our go-to-market strategy as we grow over the next 24 months and beyond.
What will you do?
- Take full ownership of our marketing function, including lead generation, customer profiling, product messaging, and sales performance tracking.
- Manage our marketing technology stack to drive sales conversions and improve the overall efficiency of our distribution team.
- Develop and execute a comprehensive SEO strategy while creating engaging content to boost both organic and paid web traffic.
What makes you a great fit?
You are a strategic thinker with a founder mindset and a strong grasp of B2B market dynamics. To be successful in this role, you should possess the following:
- At least 5 years of experience in marketing or go-to-market roles within B2B SaaS, insurtech, or fintech environments.
- Deep knowledge of customer profiles in the B2B SME space and an ability to reason from first principles.
- Proven expertise in lead generation, product marketing, and KPI tracking.
- Excellent communication skills in English and a demonstrated track record of driving topline growth.
- Strong project management abilities and a technical mindset that allows you to collaborate effectively with our product and engineering teams.
What's in it for you?
Joining Koop Technologies means becoming part of a mission-driven company that values meritocracy and creative problem-solving. We offer a comprehensive package to support your professional and personal well-being:
- Hybrid work environment with the flexibility to balance your time.
- Generous equity compensation.
- Comprehensive dental insurance and vision insurance.
- Dedicated budget for professional development, including courses and events.
- The opportunity to work with an energetic, diverse team building a category-defining platform.
Koop Technologies
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Company Size
11-50
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