Director of Growth Marketing at HHA eXchange

Welcome to HHAeXchange. Since 2008, we have been building the leading technology platform for home and community-based care. Our mission is to help people who are aging or living with disabilities thrive in their own homes. We are proud to connect patients, personal care providers, managed care organizations, and states through our comprehensive ecosystem, and we are looking for someone special to help us scale that impact.

What is this role?

We are seeking a strategic and hands-on Director of Growth Marketing to join our team on a full-time, remote basis. This is a senior-level position for an experienced leader who can build our growth marketing function from the ground up. You will be responsible for scaling our capabilities over the next few years to meet aggressive business targets. If you have a passion for data-driven results and a track record of leading high-performing teams, we would love to meet you.

What will you do?

• Build and mentor a high-performing team of growth marketers, fostering a collaborative and motivational environment focused on achieving top-tier performance.
• Own the end-to-end demand generation strategy, including both inbound and outbound efforts, to generate quality leads and accelerate our sales pipeline.
• Drive conversion optimization and experimentation by leveraging data and insights to test new strategies across our channels, including landing pages, email, and paid media.

What makes you a great fit?

To succeed in this role, you should be a creative thinker who is comfortable with both the technical and strategic sides of marketing. You will need to be fluent in English and possess the following qualifications:

• Over 10 years of experience in SaaS marketing, with at least 6 years focused on demand generation and performance marketing.
• At least 4 years of experience managing, developing, and inspiring marketing teams.
• Deep proficiency with Salesforce CRM, marketing automation tools, and ABM technology.
• A strong ability to analyze data to make informed business decisions and a track record of exceeding funnel goals.
• Senior-level communication skills, allowing you to align stakeholders across the organization.

What's in it for you?

The base salary for this position is $160,000 to $180,000 USD, excluding variable compensation. We also provide a comprehensive benefits package to support your well-being and future, including:

• The flexibility of remote work.
• A 401k retirement program with a company-elected match.
• Generous paid time off and company-paid holidays.
• Competitive health plans and other company-sponsored programs.