Director of Demand Generation at VergeSense

VergeSense is the creator of the world’s first and only Occupancy Intelligence Platform. As the modern workplace becomes increasingly dynamic and unpredictable, we provide leaders in corporate real estate and facilities management with the clarity they need to make confident, data-backed decisions. With our industry-leading sensors and comprehensive data sources, we help over 220 companies across 50 countries optimize their portfolios, improve the employee experience, and reduce operational costs. We are currently looking for a strategic Director of Demand Generation to join our marketing team and lead our efforts in funnel optimization and revenue growth.

Key outcomes

• Develop and execute a comprehensive digital demand generation strategy in collaboration with sales and product marketing to surpass our pipeline and opportunity goals.
• Create a reliable lead generation engine that utilizes our high-quality content, educational resources, and virtual programming.
• Design and implement a strategic account-based marketing program to drive awareness and engagement within our most valuable target accounts.
• Manage and optimize a diverse channel mix, including LinkedIn, Google, email, and inbound SEO efforts.
• Establish lifecycle marketing initiatives that ensure consistent brand engagement throughout the entire buyer journey.
• Maintain a deep partnership with the sales organization to refine our understanding of target profiles and improve campaign performance through a continuous feedback loop.
• Take full ownership of funnel metrics, fostering a data-driven culture by defining KPIs and using analytics to drive ongoing program improvements.

Requirements

• A Bachelor’s degree in Marketing, Business, or a related field.
• At least 7 years of professional experience in demand generation, revenue marketing, or growth marketing.
• A proven track record of building and executing enterprise-level demand generation strategies across various paid and organic channels while consistently exceeding pipeline targets.
• Strong expertise in account-based marketing strategies and associated tools.
• Proficiency with CRM systems like Salesforce and marketing automation platforms such as Marketo or HubSpot.
• Exceptional written and verbal communication skills, with the ability to present complex data to executive stakeholders.
• The ability to function as a hands-on executor while effectively managing a team.

Preferred qualifications

• An MBA is highly desirable.
• Experience leveraging AI automation to support lead generation and BDR workflows.

Compensation

We offer a competitive compensation package that includes equity. Our benefits program is designed to support your well-being and includes:

• Employer-sponsored medical insurance.
• Dental and vision insurance.
• The flexibility of a fully remote work environment.
• An open vacation policy to ensure you have time to recharge.

How to apply

We are committed to building a team that values kindness, curiosity, and a passion for excellence. If you are a builder who is ready to help us engineer the next generation of our digital strategy, we invite you to submit your application to join our team.