Director of Communications and Content
180k - 180k USD
Remote
Full Time
#Marketing
#Procurement
#SaaS
#Communication Strategy
#Content Strategy
#SEO
#Public Relations
#Media Relations
#Crisis Communications
#Social Media
#Copywriting
#Content Marketing
Tropic helps innovative companies save time and money by delivering unprecedented visibility and control over every dollar, every contract, and every supplier in one place. We're the spend management software, data, and services you can trust—we guarantee it. Tropic is procurement paradise, where your bottom line is our top priority.
We launched from stealth in 2020, raised $65 million in back-to-back Series A & B funding, grew 5X, were named a LinkedIn Top Startup, are building an incredible team and award-winning culture, and are managing over 5 billion dollars in spend for companies like OpenAI, Intercom, Notion, Plaid, & Greenhouse. Now is the perfect time to join. The best is yet to come! 🌴🚀
Location(s)
We are looking to hire someone based in the United States for this position.
About the Role
The Director of Communications and Content is the guardian of Tropic’s brand, its voice, and all facets of Tropic’s communications as well as its public and media relations strategies. You will develop and execute a communication strategy and roadmap for how content can contribute to achieving Tropic’s defined business goals. And are responsible for the development of Tropic’s overall communication strategies. Your objective will be to position Tropic as the go-to-resource and thought leader for spend management for finance, procurement, IT and Ops leaders. You will be our brand steward for how we communicate internally and externally, so we can continue to elevate our voice and demonstrate our subject matter expertise. You are a resilient self-starter who thrives in a fast-paced environment where initiative and innovation are required.
What You'll Do
- Implement communication strategies for employees, stakeholders, members, and clients effectively.
- Maintain Messaging Framework and Communication Style Guide for internal and external messaging consistency.
- Collaborate with cross-functional teams to tailor communication plans for different external and internal audiences and initiatives.
- Collaborate with internal and external SMEs, product marketing, and other GTM teams to develop a full funnel content strategy and compelling content to engage and convert prospects and customers for various channels including memos, newsletters, press releases, social media, and web.
- Write and edit communication materials, ensuring consistency in tone, style, and messaging.
- Monitor opportunities for speaking engagements and award submissions, draft submissions
- Collaborate with Demand Gen and Customer marketing teams on webinar topics and speakers
- Oversee social media campaigns, including content creation, scheduling, and engagement.
- Lead public relations efforts, media relations, press releases, and crisis communications.
- Manage and develop a content marketing manager to ensure their growth and success
- Develop content for client engagement, marketing, and ongoing communication efforts including research, ebooks, blogs, videos, website copy, email
- Assess communication strategies' & content success using KPIs across media coverage, social media, brand reputation, website engagement, traffic and conversion rates
What You’ve Done
- Bachelor’s degree required (preferably in English, journalism, communication, or advertising)
- SaaS experience required, experience with procurement and finance industries preferred
- 7+ years of experience with internal/ external communication, copywriting, or journalism
- Previous corporate experience communicating and working closely with management and various stakeholders
- Previous content marketing experience preferred
- Exceptional technical and creative writing skills, solid understanding of SEO best practices
- Strong understanding of communications principles, best practices, and industry trends
- Proficient in using various communication tools and platforms, both traditional and digital
Compensation
Specific to pay transparency laws, the salary range starts at $180,000 and may include commission, incentive pay, incentive stock options, and benefits. The final job level and compensation will be determined by factors such as a candidate's relevant work experience, years of relevant experience, skills, qualifications, certifications, geographic location, and other business considerations.
What We Offer
- 100% medical, dental, & vision coverage for all employees + dependents
- Remote first work environment
- Optional offices in NYC, Atlanta and Denver
- Virtual & in-person meetups
- $1000 annual stipend for WFH, L&D, Wellness
- Unlimited flexible vacation and holiday time off
- 14 paid company holidays
- 12-week parental leave for all parents
- Online mental health therapy
- Commuter benefits, FSA, HSA
- Award-winning values and culture
- Equity refresh program
- 401k plan
Research suggests that 60% of those identifying as under-represented might have talked themselves out of applying due to imposter syndrome or the confidence gap. If this applies to you, feel empowered to apply for this role even if your experience doesn't exactly match up to our job description (our job descriptions are directional and not perfect recipes for exactly what we need).
Tropic is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. Tropic is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.
