Director of B2B Marketing
130k - 160k USD
Remote
Full Time
#Marketing
#Product Marketing
#Sales Enablement
#Market Insights
#Analyst Relations
#Management
#Account Based Marketing
#Team Leadership
#Market Research
#Data Driven
#Communication
At Papaya, we are transforming the way American families manage their finances. Since our founding in 2016, we have utilized advanced computer vision and automation to turn the stressful, manual process of bill payments into a simple experience that feels as easy as taking a photo. Our fintech platform serves both families and billers across various industries, and we are proud to be backed by industry-leading investors like Sequoia Capital, Bessemer Venture Partners, and First Round Capital. We are consistently recognized as a top place to work, having earned a spot on Built In LA’s Best Small Companies list for three consecutive years. We are now looking for a Director of B2B Marketing to join our team on a full-time, remote basis and help us build our product marketing foundation from the ground up.
Key outcomes
- Develop and implement comprehensive product positioning and messaging strategies in partnership with our product and sales teams.
- Create high-impact sales enablement materials, including website copy, white papers, webinars, and conference presentations to support the entire sales funnel.
- Lead our Analyst Relations program and maintain a deep understanding of the competitive landscape through ongoing market research.
- Execute an Account-Based Marketing strategy that targets high-value accounts and addresses the specific objectives of senior decision-makers.
- Manage executive-level relationships through high-touch engagement, including private industry roundtables and strategic communications.
- Build, mentor, and lead a growing marketing team while overseeing budgets and internal processes.
- Collaborate cross-functionally with internal stakeholders and external partners, such as key opinion leaders and clients, to drive product adoption.
Requirements
- A bachelor’s degree in Marketing, Business, or a related field.
- At least 10 years of experience in product marketing leadership, specifically within the SaaS sector, with a proven ability to build functions from scratch.
- A deep understanding of how enterprise organizations make decisions and how to engage C-suite buying committees.
- A data-driven approach to strategy and decision-making.
- Exceptional communication skills, with the ability to build rapport with business leaders and executives.
- A proactive, innovative mindset and a collaborative spirit.
- The ability to travel up to 20 percent of the time for meetings and industry conferences.
Compensation
The base pay range for this position is $130,000 to $160,000. We determine final offers based on a variety of factors, including your specific skills and professional experience. We are pleased to offer a fully remote work environment.
How to apply
If you are a strategic leader who is passionate about driving growth and building impactful marketing programs, we invite you to submit your application to join our team at Papaya.
Papaya
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