Director, Integrated Security Campaigns at Coalition, Inc.

C
Coalition, Inc.

Director, Integrated Security Campaigns

ca flag
Canada

180k - 240k USD

Remote

Full Time

#Marketing

#Security

#Demand Generation

#Campaigns

#Digital Marketing

#ABM

#Field Marketing

#SEM

#Paid Social

#Attribution

#Campaign Strategy

Coalition, Inc. is looking for a Director, Integrated Security Campaigns

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Picture a team that saw digital risk coming before most businesses even knew it existed. Since 2017, Coalition has been building the world’s first Active Insurance platform, pairing real insurance coverage with proactive cybersecurity tools so companies can stop attacks before they start. When we acquired Wirespeed late last year-an ambitious startup creating the next generation of Automated Detection & Response-we knew the next chapter would be written by marketers who love turning complex security ideas into clear demand. That is exactly where you come in.

The opportunity

We are looking for a Director of Integrated Security Campaigns to own the full inbound engine for Wirespeed. You will set the campaign vision, run the digital programs, guide agency partners, and build the measurement systems that turn interest from MSPs and enterprise security buyers into qualified pipeline. Sitting at the center of security leadership, product marketing, sales, and external partners, you will shape how the market thinks about Automated Detection & Response while delivering measurable results every quarter.

A day in the life

  • Designing and launching multi-channel campaigns that move technical buyers from first awareness through to closed-won deals, using a mix of paid media, content syndication, and in-person field events.
  • Meeting with RevOps and analytics to review live dashboards that show exactly how each dollar is translating into pipeline, then making fast adjustments to creative, audience, or spend.
  • Running weekly alignment sessions with product marketing and sales so every program stays tightly linked to Wirespeed’s product roadmap and revenue targets.

Who you are

You bring eight to ten or more years of hands-on demand generation and integrated campaign experience, ideally marketing to technical or security audiences at a scaling company. You have owned pipeline targets end-to-end, reported on attribution, CAC, and conversion metrics, and felt comfortable building reporting infrastructure from scratch. You know how to run SEM, display, paid social, and emerging placements, and you have designed campaigns that work for both direct enterprise buyers and channel partners such as MSPs. An AI-first mindset and curiosity about AEO and AI-driven search are natural for you, and you thrive when you can move fluidly between high-level strategy and daily execution in a fast-moving environment.

Why you'll love it here

In Alberta, British Columbia, and Ontario the base salary for this role ranges from $190,000 to $240,000 per year; in all other Canadian locations the range is $180,000 to $215,000 per year. We offer 100 percent coverage for medical, dental, and vision insurance, flexible working hours, a fully remote setup with an annual home-office stipend and WeWork access, plus dedicated budgets and programs for mental and physical wellness. You will join a remote-first culture built on trust, shared ownership, and the mission to protect the unprotected-where bold ideas are welcomed and real impact happens every day.

C

Coalition, Inc.

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