Director CRM at The Athletic

At The Athletic, we are powered by one of the largest global newsrooms in sports media. Our team of over 500 full-time staff members brings fans the most comprehensive stories about the teams and athletes they love. We cover hundreds of professional and college teams across more than 47 North American markets, along with every club in the English Premier League and many Championship clubs. We are looking for a visionary leader to help us continue building the world's best sports news destination.

The opportunity

We are seeking a Director of CRM to set the vision and strategy for our customer relationship management programs. In this executive role, you will guide cross-functional operations to ensure we deliver a best-in-class experience for sports fans every single day. You will play a pivotal part in driving subscriber growth, engagement, and retention by advancing our CRM practices and fostering innovation across the organization. This is a remote position open to candidates based in the United States or Canada.

A day in the life

• You will develop and execute a comprehensive strategy for prospect and subscriber engagement across CRM channels to drive long-term business growth.
• You will partner closely with our editorial, product, and marketing teams to design content portfolios and newsletters that resonate with our audience and meet subscription objectives.
• You will lead, mentor, and grow a high-performing CRM team while serving as a key stakeholder who communicates our strategy and impact to leadership across the company.

Who you are

You are a strategic leader with 8 or more years of experience in guiding teams from the inception of an idea through to successful execution. You have a proven track record of managing diverse, distributed teams and are comfortable navigating the intersection of technology, data, and marketing. You possess the following qualifications:

• Expertise in managing technical discussions regarding CRM tooling, automation, and algorithmic decisioning.
• Strong experience collaborating with digital product and data teams to achieve measurable results.
• Excellent communication skills in English, with the ability to represent complex strategies to senior stakeholders.
• A background working in a newsroom or collaborating with journalists is considered a significant plus.

Why you'll love it here

We offer a competitive annual base salary range of $160,000.00 to $185,000.00 USD. Beyond the compensation, we provide a comprehensive suite of benefits designed to support your health, well-being, and future, including:

• Comprehensive medical, dental, and vision insurance plans.
• Life and disability insurance coverage.
• A 401k retirement savings plan with an employer match.
• Generous paid time off, including sick leave, 12 paid holidays, and 15 days of accrued vacation to start.
• The flexibility of a fully remote work environment.