Director Content Marketing
180k - 200k USD
On-site
Full Time
#Marketing
#Content Marketing
#Brand Development
#Team Leadership
#Media Buying
#Cross Functional Collaboration
#Campaign Strategy
#Creative
#Performance Marketing
MasterClass is the premier streaming platform where the world’s most influential creators, thinkers, and leaders share their knowledge. We provide our members with unprecedented access to over 150 instructors across diverse fields like business, arts, and sports. By putting our members in the room with those who have changed the world, we empower them to change their own. If you are passionate about creating impactful experiences and want to help our members grow, we would love to hear from you.
What is this role?
We are seeking a Director of Content Marketing to join our team in a full-time, on-site capacity. This is a senior-level leadership position for an experienced strategist who is ready to helm our marketing vision. You will play a pivotal role in shaping how we present our instructors and classes to a global audience, ensuring our brand remains at the forefront of cultural trends and educational innovation.
What will you do?
- Lead a talented team in the development and execution of multi-channel campaigns that elevate our brand visibility and drive subscription growth.
- Collaborate with our Talent and Content departments to influence instructor selection and shape a content calendar that resonates with our members' needs.
- Partner with fellow marketing leaders to craft bold, culture-driven launch strategies that amplify our brand across specific channels.
What makes you a great fit?
You are a seasoned marketing strategist with a deep understanding of how to build narratives that inspire action. We are looking for someone who balances big-picture thinking with the ability to execute complex projects. Your background should include:
- Over 10 years of marketing experience, with at least 7 years in leadership roles.
- A proven track record in consumer marketing and brand development, particularly within performance-driven environments.
- Significant experience working with top-tier celebrity talent and managing media buying strategies.
- Strong cross-functional collaboration skills, with the ability to influence teams across Finance, Data, PR, and Creative departments.
- Fluency in English and the ability to navigate complex, fast-paced environments with a positive, self-starting attitude.
What's in it for you?
We offer a competitive salary range of $180,000 to $200,000 USD, reflecting our commitment to paying fairly within our industry. In addition to your base compensation, you will receive:
- Equity in the company.
- Comprehensive medical, dental, and vision insurance.
- Flexible paid time off.
MasterClass
6 views
Company Size
101-250
Markets
