Digital Optimization Manager
Hybrid
Full Time
#Marketing
#Digital Marketing
#A B Testing
#Google Analytics
#HTML
#CSS
We are looking for a hands-on Digital Optimization Manager to lead data-driven initiatives that improve website performance, inbound funnels, and conversion rates at FinQuery, the award-winning provider of AI-driven accounting automation and contract management used by more than 8,000 organizations worldwide.
Responsibilities
- Develop and execute data-driven strategies that enhance website performance, streamline inbound funnels, and optimize content for engagement and conversion.
- Build and maintain a structured testing and reporting framework to track digital experiences and drive continuous improvement.
- Lead A/B testing programs and analyze performance metrics with Google Analytics and other data platforms to measure results and maximize ROI.
- Map customer and prospect journeys, identify friction points, and refine landing pages and digital touchpoints to increase conversions.
- Partner with marketing teams to optimize digital campaigns and lead-generation efforts through data-informed decisions.
- Align optimization work with broader inbound marketing and lead-nurturing strategies to support acquisition, engagement, and retention goals.
Must-haves
- 5+ years of experience in digital marketing, design, and website optimization.
- Proven success owning a visual brand and digital experience within a B2B SaaS environment.
- Strong background in growth marketing, lead generation, and inbound marketing strategies.
- Hands-on experience with performance optimization techniques, including content optimization, user journey mapping, and funnel improvements.
- Proficiency with design tools, web technologies, and content management systems.
- Expertise using Google Analytics and running A/B tests to improve conversion rates and ROI.
- Strong project management skills with tools such as Asana.
- Advanced experience with Salesforce and HubSpot, plus the ability to influence cross-functional teams.
- In-depth knowledge of HTML, CSS, and CMS platforms, specifically WordPress with the Divi theme.
- Excellent written and verbal communication skills.
- Fluency in English.
Benefits
- Hybrid work arrangement.







