Digital Marketing Manager
Remote
Contractor
#Marketing
#Digital Marketing
#Demand Generation
#Paid Search
#6Sense
#Data Analysis
#Conversion Rate Optimization
About Us:
At RudderStack, we are redefining enterprise-scale data collection and routing. We are building a customer data platform (CDP) on the customer's own data warehouse. Our open-source, developer-first approach is the first of its kind. We understand the outsized impact customer data has on businesses, and we understand the challenges and pain points. We are looking to solve the customer data management problem in enterprises, once and for all, in a secure, compliant and cost-effective way.
RudderStack collects data from 30+ sources, can transform events on the fly, and routes to 150 different marketing, sales, product, analytics applications all with one snippet of code.
We’re backed by Insight Partners, Kleiner Perkins and S28 and have raised a total of $82 million in funding. Our customers include Stripe, Crate + Barrel, Acorns, Hinge, and Priceline. We process critical customer data for some top companies around the world, and are looking for ambitious individuals to join our team and help shape the future of our product.
Position: Contract Digital Marketing Manager
Contract Duration: 6 Months
Hours: 30 hours per week
Start Date: August 1st, 2024 End Date: January 15, 2025
Overview: RudderStack is seeking a top-notch Demand Generation Expert to join our team on a contract basis. This role is perfect for a highly analytical and data-driven marketer with significant experience in paid search and demand generation.
Key Responsibilities:
- Manage and optimize paid search campaigns, with a focus on Google and Bing, which constitute 90% of our marketing budget.
- Develop and execute demand generation strategies to drive high-quality leads and conversions.
- Utilize LinkedIn and 6sense to enhance demand generation efforts and complement paid search activities.
- Analyze campaign performance and pull data to provide actionable insights for continuous improvement.
- Monitor and report on key metrics to measure the effectiveness of marketing campaigns and ROI.
- Collaborate with cross-functional teams to align marketing strategies with business goals.
- Apply Conversion Rate Optimization (CRO) techniques to improve lead generation and overall campaign performance (bonus).
Qualifications:
- Proven experience in managing and optimizing paid search campaigns on Google and Bing.
- Familiarity with LinkedIn and 6sense platforms for demand generation.
- Strong analytical skills with the ability to pull and interpret data to make informed decisions.
- Excellent understanding of demand generation strategies and tactics.
- 5+ years of growth/digital marketing experience.
- Ability to start by August 1st.
- Bonus points for experience in Conversion Rate Optimization (CRO).
Why Join RudderStack?
- Opportunity to work with a dynamic and innovative team.
- Flexible 30-hour workweek.
- Be a key player in driving our growth and success.
If you are a results-oriented demand generation expert with a passion for data and analytics, we want to hear from you! Apply now to join RudderStack and make an impact.
The RudderStack Way:
You get a chance to work on challenging problems alongside amazing people as we scale RudderStack. We are meaningful and thoughtful about our hiring, and want to build great teams together. We expect everyone to be deeply involved with hiring, so you have a hand in helping build the team. We have a global mindset, and want to bring on the best talent regardless of location. The company is still in the early stages, and you will get to see the complete lifecycle of a startup, from getting the initial customers to raising funding rounds, and beyond. Those who thrive in this sort of dynamic environment will experience extraordinary career growth.
Our benefits include, comprehensive health insurance, work from home office setup reimbursements, learning stipends, "take as you need" vacation policy, flexible work hours, remote first culture, team lunches, events and more!
We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law.
