Digital Marketing Manager at Tatari

At Tatari, we are on a mission to completely transform the world of TV advertising. We partner with innovative brands like Calm, Fiverr, and Tecovas to help them scale their businesses through both linear and streaming television. By blending a sophisticated advertising platform with our own proprietary analytics, we turn the complex world of TV spots into an automated, digital-like experience. Our team is composed of leaders from industry giants like Google, Microsoft, and Amazon, as well as successful startups like Shazam. We are growing quickly and are looking for a talented Digital Marketing Manager to help us make TV advertising accessible to businesses of every size.

What you'll be doing

• You will oversee our paid search agency, launch and refine paid social campaigns, and identify new growth opportunities across podcasts, newsletters, influencer partnerships, and industry publications.
• You will utilize AI tools to edit and repurpose our video content, ensuring we have a high volume of engaging assets tailored for various media formats and placements.
• You will design and execute Account-Based Marketing campaigns to convert leads into active prospects for our sales team, while collaborating with designers to craft compelling ad narratives.

What you'll bring

To succeed in this role, you should be a proactive professional with a strong background in B2B SaaS marketing. We are looking for someone who speaks fluent English and possesses the following qualifications:

• At least 4 years of experience in digital marketing, with a deep understanding of diverse channels like search, social, podcasts, and TV.
• A minimum of 2 years of experience writing clear, effective, and audience-specific ad copy.
• Proven ability to use AI tools for video editing and content repurposing.
• Technical proficiency with CRM platforms, such as HubSpot, and website CMS tools like Contentful.
• Demonstrated success in building and optimizing Account-Based Marketing strategies.
• Strong analytical skills to track campaign performance and provide actionable insights to leadership.

What you'll get

We offer a competitive salary range of $85,000 to $120,000 per year, along with a comprehensive package designed to support your professional and personal well-being.

• Equity compensation.
• Medical insurance coverage for you and your dependents.
• Unlimited vacation and paid time off, including a monthly company wellness day.
• Commuter benefits and a $500 work from home reimbursement.
• A $1,000 annual learning budget for your continued education.
• Access to wellness programs and monthly lifestyle spending reimbursements.
• A collaborative hybrid work environment.