Digital Marketing Analyst
Hybrid
Full Time
#Marketing
#Digital Marketing
#Fintech
#Google Ads
#Facebook Ads
#LinkedIn Ads
#Bing Ads
#TikTok
#Retargeting
#Google Analytics
#Data Analysis
#Campaign Management
#Content Creation
At Creditas, we are on a mission to improve lives across Latin America through our digital platform, which operates across three core ecosystems: automotive, real estate, and corporate benefits. As a leading fintech, we utilize proprietary technology to provide a unique experience, offering everything from credit solutions and refinancing options to comprehensive digital insurance. Since our founding in 2012, we have grown to a team of over 2,500 professionals across offices in São Paulo, Valencia, and Mexico City. With more than 829 million USD in international venture capital funding, we are proud to be recognized by KPMG, Business Insider, and Glassdoor as one of the most promising fintech companies in the world.
We are looking for a Senior Digital Marketing Analyst to join our high-performance team in Brazil. If you are passionate about digital marketing and thrive on using data to drive strategic impact, you will find a home here. You will manage key online acquisition channels and use your analytical skills to optimize campaigns, ensuring we communicate effectively with our customers.
Key outcomes
- Analyze campaign performance data to uncover actionable insights and identify areas for growth.
- Monitor daily KPIs related to acquisition, user engagement, and retention.
- Develop strategies that leverage user behavior data to enhance incentive programs.
- Oversee paid media planning and management.
- Optimize marketing investments through rigorous testing and data analysis.
- Execute online advertising campaigns, including keyword research, ad creation, and performance evaluation.
- Collaborate on content creation for digital channels to maintain brand consistency and audience relevance.
- Provide support for strategic initiatives and special projects as they arise.
Requirements
- Proven experience in growth marketing, paid media, or related digital marketing roles.
- A bachelor’s degree in Marketing, Communications, Advertising, Business Administration, or a related field.
- Proficiency in managing digital marketing tools such as Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, TikTok Ads, Retargeting, and Google Analytics.
- A strong analytical mindset with a focus on data-driven decision-making.
- The ability to lead dynamic projects across various segments.
- Excellent time management skills and the ability to work both independently and collaboratively.
- Fluency in English.
- Availability for a hybrid work model, which requires being present at our office in the Berrini region of São Paulo for four consecutive days during the first week of each month.
Preferred qualifications
- Practical experience with SQL and data visualization tools like Redash, Tableau, or Looker.
Compensation
We offer a comprehensive benefits package designed to support your well-being and professional growth. This includes life, medical, and dental insurance, as well as access to wellness programs like Wellz for psychological support and Wellhub for fitness activities. You will also have access to our corporate university, a learning budget, and financial education programs. We provide flexible hours, a birthday day off, and extensive parental leave support, including family care initiatives and childcare assistance. Furthermore, we offer a flexible benefits card for meals, pharmacy discounts, and options for salary advances or payroll loans.
How to apply
If you are interested in joining our team, please submit your application through our portal. Our Talent Acquisition team reviews every profile with care, and we are committed to providing feedback at every stage of the process. If your profile matches our needs, we will reach out via email with the next steps.
Creditas
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