Digital Campaign Strategist
On-site
Full Time
#Marketing
#Education
#Digital
#Social Media Strategy
#Content Creation
#TikTok
#YouTube
#Analytics
#Graphic Design
At NewGlobe, we believe that every child deserves an education that unlocks their full potential. Since 2007, we have partnered with visionary governments to transform the quality of basic education through integrated school management, teacher development, and innovative instructional design. Our work is deeply rooted in learning science and has been validated by Nobel-winning research, proving that we can drive real, measurable change. We are looking for passionate individuals who want to help us build a more equitable world, one classroom at a time.
The opportunity
We are searching for a Senior Digital Campaign Strategist to join our team in Nigeria on a full-time, on-site basis. In this role, you will lead our digital presence by treating each of our educational programs like a high-stakes political campaign. Your mission is to build momentum, mobilize support, and amplify our impact by connecting with government officials, educators, donors, and the public. You will serve as a key advisor to our leadership, using your expertise to turn data into compelling stories that advocate for transformative learning.
A day in the life
- You will design and execute proactive social media strategies across platforms like WhatsApp, Twitter, TikTok, and Instagram, ensuring our messaging remains consistent and impactful.
- You will create high-quality, engaging content, including graphic design and video assets, to showcase our data-driven outcomes and celebrate moments of success within our programs.
- You will analyze campaign performance metrics to provide actionable insights, helping us refine our approach and better engage our diverse stakeholder groups.
Who you are
You are a strategic thinker with a background in digital movement-building or political campaigning. You understand how to use digital tools to mobilize communities and drive grassroots engagement. You are fluent in English and possess the following qualifications:
- A degree in Communications, Marketing, Journalism, or a related field.
- Proven experience managing digital campaigns and social media channels, with a deep understanding of platforms like WhatsApp, Twitter, TikTok, and YouTube.
- Strong technical skills, including graphic design with Adobe Creative Suite, video editing, and experience managing websites via WordPress and Elementor.
- A proactive mindset with the ability to translate complex data into clear, persuasive narratives.
- Proficiency in front-end web concepts like HTML, CSS, and JavaScript to support our digital outreach.
Why you'll love it here
Joining NewGlobe means becoming part of a mission-driven organization that challenges you to use both your mind and your heart. You will work in a fast-paced, collaborative environment where your contributions directly influence the future of education for children around the world. We offer the chance to work with international leaders and researchers, providing you with a unique platform to develop your career while making a tangible difference in the lives of others.
