Digital Campaign Marketing Executive
Hybrid
Full Time
#Marketing
#Financial Services
#SaaS
#Digital Marketing
#Campaign Management
#Marketing Automation
#CRM Tools
#SEO
#PPC
#Email Marketing
#Analytics
#ABM
#Content Creation
We’re Silverfin, a cloud software platform built by accountants for accountants. Since 2013 we’ve helped firms replace manual spreadsheets with structured data and automation, and in 2023 we became part of the Visma Group. Today more than 1,000 accounting firms across 19 countries-including every Big 4 firm and networks such as BDO, PKF, Baker Tilly, Grant Thornton and Moore-rely on our platform. With offices in Ghent, London, Luxembourg and Gouda plus a growing remote engineering team, we’re now looking for someone to strengthen our demand-generation engine.
What is this role?
This is a full-time, senior-level Digital Campaign Marketing Executive position. The role is offered on a hybrid basis and can be based in Belgium, the United Kingdom, the Netherlands or Luxembourg.
What will you do?
- Plan, launch and optimise multi-channel digital campaigns across email, organic and paid social, search, display and emerging channels, ensuring every journey is on-brand and performance-focused.
- Design and roll out targeted customer journeys and Account-Based Marketing programmes for the UKI and Platform business units, aligning messaging with lifecycle stage, market and new feature releases.
- Manage our marketing-automation and CRM stack, maintain database health, run A/B tests and CRO initiatives, and deliver clear performance reports that drive continuous improvement.
What makes you a great fit?
You bring at least five years of hands-on experience running digital acquisition campaigns, ideally within financial services, accounting or SaaS. You are fluent in English and comfortable working across UKI and international markets in a regulated environment. Proficiency with tools such as HubSpot, Salesforce, WordPress, Monday.com, Google Analytics, Canva and Wistia is essential, as is a solid grasp of SEO, PPC, email marketing, social media and analytics. Strong project-management skills, an analytical mindset and the ability to translate data into actionable insights will help you thrive. We value clear communicators who enjoy collaborating with content, sales, product and agency partners, and who stay curious about the latest martech innovations.
What's in it for you?
We offer a competitive rewards package tailored to your role, along with:
- Hybrid working with a minimum of two office days, plus flexibility for life’s surprises.
- Regular company retreats and team activities to keep our culture thriving.
- Monthly Wellbeing Days off and generous paid time off.
- Professional-development budget and structured career-growth opportunities.
- Wellness programmes that support your physical and mental health.
