Demand Generation Manager
Hybrid
Full Time
#Marketing
#B2B Marketing
#Email Marketing
#Project Management
#Marketing Automation
#Salesforce
Are you ready to disrupt an industry that accounts for 16% of the global GDP? At Tulip, we are digitizing the manufacturing sector with our innovative no-code Frontline Operations platform. Born from the MIT Media Lab, we have evolved into a global, hyper-growth Series-C SaaS company. We support a wide range of customers, from industrial manufacturers to pharmaceutical giants, and we are looking for a driven marketer to help us scale the fastest-growing industrial startup in the world.
Role at a glance
We are seeking a Demand Generation Manager to join our team on a full-time basis. This is a manager-level position based in Somerville, MA. We operate in a hybrid environment, and you will be expected to work from our office at least three days per week.
Your impact
- Own the strategy and execution of integrated campaigns that generate high-quality leads for our enterprise and commercial sales teams.
- Architect multi-channel engagement programs that align with the customer buyer journey to drive product adoption and brand awareness.
- Manage campaign budgets and analyze performance data to ensure a strong return on investment while reporting results to key stakeholders.
What you'll need
We are looking for a growth-oriented professional who is fluent in English and brings the following qualifications:
- At least 4 years of experience in B2B marketing, preferably within a SaaS environment.
- Strong tactical knowledge of email marketing, advertising, and events, alongside a deep understanding of B2B metrics.
- Hands-on experience with marketing automation platforms like HubSpot or Marketo, as well as sales tools such as Salesforce and Outreach.
- Exceptional project management skills and the ability to collaborate effectively across cross-functional teams.
- A clear, concise communication style that makes complex concepts easy to understand.
Perks and compensation
We believe in fostering a culture that values hard work and personal well-being. Joining our team comes with the following benefits:
- Equity compensation to ensure you have a stake in our success.
- Unlimited vacation policy to help you recharge.
- Flexible hours to support your work-life balance.
- A hybrid work model that offers both flexibility and in-person collaboration.
