Demand Generation Content Writer
Hybrid
Full Time
#Marketing
#Content Marketing
#SEO
#HubSpot
#Salesforce
#Proofreading
#Time Management
#Digital
#Content Strategy
At ModSquad, we have been transforming the customer experience industry since 2007. We partner with a diverse range of organizations, from innovative startups to Fortune 500 giants like Spotify, VSCO, and Vimeo, to provide essential services including customer support, content moderation, and community management. With a global presence spanning over 90 countries and support for more than 50 languages, we pride ourselves on delivering high-quality work for some of the world's most recognizable brands. We are now looking for a talented writer to join our marketing team and help us build a content engine that turns casual visitors into loyal clients.
About the Role
We are seeking a Demand Generation Content Writer for a full-time position. In this role, you will be responsible for creating a strategic content program that drives revenue and establishes our sales team as trusted experts in the field. We need someone who values clear, conversational, and impactful writing, moving away from jargon to deliver truly useful insights. You will be expected to balance creativity with a data-driven mindset, ensuring that every piece of content you produce is measured for its return on investment.
Key Responsibilities
- Develop and execute an inbound content roadmap, including the maintenance of a revenue-focused content calendar.
- Produce a wide variety of authoritative content, ranging from short-form emails to long-form ebooks, while tailoring your message for different channels.
- Utilize tools like HubSpot, Salesforce, and GA4 to track key performance indicators and optimize content based on real-time metrics.
Requirements
- Three to five years of proven experience in demand generation content writing.
- A bachelor’s degree or equivalent professional experience.
- Strong familiarity with digital customer experiences, the buyer’s journey, and modern content strategy.
- Exceptional skills in writing, editing, proofreading, and research.
- Proficiency with marketing technologies and a willingness to experiment with new tools, including AI.
- Excellent organizational and time-management abilities to handle multiple projects efficiently.
- Please include writing samples and a cover letter with your application to help us understand your style and approach.
Location
This role is available anywhere and operates on a hybrid work model.
Compensation and Benefits
We offer a hybrid work environment that supports flexibility and collaboration. We are an equal opportunity employer and welcome candidates who are passionate about working with great people on high-impact projects for global brands.
