Customer Marketing Manager at Guidewheel

At Guidewheel, we are on a mission to help factories across the globe reach sustainable peak performance. We believe that every machine has a story to tell, and by clipping our plug-and-play technology onto any piece of equipment, we turn its real-time heartbeat into actionable cloud data. Our platform empowers teams to minimize lost production time and increase throughput, directly contributing to a more efficient and sustainable manufacturing sector. We are a mission-driven team that values integrity, data-backed decision-making, and a growth mindset, and we are looking for someone who shares our passion for making a tangible impact on the planet.

The role

We are seeking a Senior Customer Marketing Manager to join our team on a full-time, remote basis. This is a strategic role for an experienced professional who is ready to take ownership of our post-sales marketing programs. You will be instrumental in shaping how our hundreds of customers interact with our platform, ensuring they derive maximum value from their investment while helping us scale our engagement efforts. As a senior member of the team, you will have the opportunity to build the foundation for our customer marketing function and grow into a leadership position as our company continues to expand.

Core responsibilities

• Develop deep customer and industry expertise: Build strong relationships with our users to create compelling enablement materials, presentations, and external content that resonates with the manufacturing community.
• Design and execute the customer lifecycle journey: Use data and experimentation to optimize touchpoints from the initial purchase onward, working cross-functionally with our Product and Customer Success teams to improve engagement.
• Manage the FactoryOps Champion program: Take the lead on our community-building initiatives, creating mentorship and educational opportunities that empower our most engaged users to become advocates for our platform.

Skills and experience

To succeed in this role, you should possess a strong background in B2B SaaS marketing and a passion for driving customer success. We are looking for the following qualifications:

• At least 5 years of experience in product, customer, or lifecycle marketing.
• Proven ability to launch and own end-to-end programs with excellent project management skills.
• Exceptional written and verbal communication abilities, with a talent for crafting clear and persuasive messaging.
• A data-driven mindset, capable of structuring complex analyses to derive insights and optimize campaign performance.
• Strong organizational skills and the ability to manage multiple projects in a fast-paced, remote environment.
• Fluency in English and the ability to collaborate effectively with stakeholders across North American time zones.

Compensation and benefits

We offer a competitive salary range of $130,000 to $150,000 USD. In addition to your base compensation, you will receive equity in the company. Our team is fully remote, allowing you to work from anywhere, and we provide a culture focused on professional growth, mentorship, and the opportunity to work alongside high-achieving peers.

How to apply

If you are a self-starter who is excited about the prospect of building world-class marketing programs and making a real difference in the manufacturing industry, we would love to hear from you. Please submit your application to be considered for this opportunity to join our distributed team.