CRM Marketing Manager
75k - 92k USD
Remote
Full Time
#Marketing
#Email Marketing
#CRM Platforms
#Segmentation
#Campaign Management
#A B Testing
At The Athletic, our newsroom of more than 500 journalists delivers unmatched depth and context to sports fans across North America and the English Premier League. We are looking for a driven marketer who can turn that rich audience connection into lasting reader relationships through thoughtful, data-led campaigns.
About the Role
We are hiring a CRM Marketing Manager on a full-time, remote basis. In this position you will own every stage of our reader-engagement programs-from building segments and journeys to deploying messages across email, push, and in-app channels-while exploring new ways to bring automation and AI into our workflow.
Key Responsibilities
- Plan and run end-to-end campaigns that strengthen reader habits, improve retention, and convert subscribers through coordinated email, push, and in-app efforts.
- Design and launch automation, personalization, and testing programs that improve targeting accuracy and speed up production.
- Monitor list health and deliverability while collaborating with Design, Analytics, Product, and Engineering to keep our channels reliable and innovative.
Requirements
- At least three years of hands-on experience building, launching, and measuring marketing-automation campaigns with a primary focus on email.
- Proven success working inside enterprise CRM platforms such as Iterable, Braze, or Sailthru, along with solid HTML skills for template work.
- Strong ability to create complex audience segments, suppression logic, and A/B tests, plus clear project-management and stakeholder-communication skills.
- Bachelor’s degree or equivalent professional experience; an interest in sports, technology, or media is welcomed but not required.
Location
This role is fully remote and open to candidates anywhere.
Compensation and Benefits
The base salary range for this position is $75,000–$92,000 USD. In addition, we offer employer-contributed medical, dental, vision, life, and disability insurance; 401(k) retirement savings with employer match; generous paid time off including sick leave, 12 holidays, 15 vacation days to start, and up to 20 weeks of paid parental leave; plus savings accounts for medical, wellness, and childcare expenses. International hires receive locally competitive benefits aligned with these offerings.
