CRM Analyst at Fanatics

Fanatics is building the world’s premier digital sports platform, connecting over 100 million fans with the teams and athletes they love. We operate at the intersection of commerce, collectibles, and gaming, providing everything from licensed apparel to cutting-edge sports betting experiences. With a network of over 900 sports partners and a global team of 18,000 employees, we are constantly innovating to redefine how fans engage with their favorite sports. We are a company that values inclusivity, sustainability, and the passion that drives sports culture, and we are looking for dedicated individuals to help us shape the future of the fan experience.

About the Role

We are looking for a CRM Analyst to join our Fanatics Betting and Gaming team on a full-time basis. In this role, you will report to the Director of Cross-Sell Marketing and play a vital part in executing our customer acquisition and retention strategies. This is a hybrid position perfect for someone who is early in their career and eager to make a tangible impact on our marketing operations.

Key Responsibilities

• Execute multi-channel marketing campaigns across email, push notifications, and paid channels to support our growth and retention targets.
• Create comprehensive campaign briefs and manage the marketing calendar, ensuring all assets are reviewed, tested, and ready for launch.
• Collaborate with cross-functional teams, including Creative, Legal, and Marketing Ops, to develop effective communications and identify new opportunities for testing and optimization.

Requirements

To be successful in this role, you should have a blend of analytical skills and marketing experience. We are looking for the following qualifications:

• 1 to 2 years of professional experience in CRM, Email, or Lifecycle marketing.
• A Bachelor’s degree in Marketing or a related field.
• Proven ability to manage multi-channel campaigns and analyze data in real-time to improve performance.
• Strong communication skills and a proactive, collaborative mindset.
• A genuine passion for sports, gaming, and entertainment.

Location

This position is based in the United States.

Compensation and Benefits

The base salary for this position ranges from $50,000 to $80,000 USD per year, depending on your specific experience and skills. In addition to your base pay, you will be eligible for an equity award and a performance bonus. We also provide a comprehensive benefits package to support your well-being, including:

• Medical, dental, and vision insurance.
• 401k retirement planning.
• Generous paid time off.
• A $500 home office budget to help you set up your workspace.
• A flexible hybrid work environment.