Conversion Rate Optimization Manager
Remote
Full Time
#Marketing
#B2B
#SaaS
#CRO
#Testing
#Google Analytics
#SEO
#UX
Apollo.io serves as the premier go-to-market platform for revenue teams, supporting over 500,000 companies and millions of users worldwide. Since our founding in 2015, we have become one of the fastest-growing entities in the SaaS space, backed by $250 million in funding and a valuation of $1.6 billion. We empower sales and marketing professionals by providing access to verified contact data for over 210 million B2B contacts and 35 million companies. By integrating powerful outreach tools into one unified platform, we help our clients turn prospects into loyal customers. We are now looking for a talented Conversion Rate Optimization Manager to join our team and help us scale our acquisition efforts across the globe.
What you'll be doing
- You will own and execute comprehensive CRO strategies across our website, SEO-driven landing pages, and high-intent funnel pages to improve overall performance.
- You will design and manage a rigorous testing roadmap, including A/B tests, multivariate experiments, and personalization tactics, to increase demo requests and free trial signups.
- You will perform deep-dive user behavior analysis using tools like Google Analytics to pinpoint friction points and collaborate with our product and design teams to optimize UI/UX and form flows.
What you'll bring
To be successful in this role, you should possess a strong analytical mindset and a passion for experimentation within the B2B SaaS industry. We are looking for the following qualifications:
- 3 to 6 years of professional experience in conversion rate optimization, growth marketing, or UX optimization.
- Expertise in utilizing A/B testing platforms and website analytics tools such as GA4, Looker, or Mixpanel.
- A solid understanding of SEO-driven CRO and the ability to optimize multi-step sign-up flows and lead generation forms.
- Familiarity with user behavior tracking tools like Hotjar or similar technologies.
- Basic knowledge of HTML, CSS, and JavaScript to facilitate smooth collaboration with our engineering team.
- Fluency in English to communicate effectively across our global, cross-functional teams.
- A collaborative spirit and the ability to present data-driven insights to stakeholders clearly and effectively.
What you'll get
We are committed to your professional development and provide an environment where you can take ownership of your work. As a member of our team, you will enjoy the following benefit:
- Remote work flexibility, allowing you to contribute from anywhere.
