Maple

Content Writer

Canada

Hybrid

Full Time

#Marketing

#Content Writing

#Digital Marketing

#SEO

#Google Workspace

#Slack

Maple is looking for a Content Writer

Full Time Senior Hybrid Canada Marketing Content Writing Digital Marketing SEO Google Workspace Slack English Dental insurance Life insurance Medical insurance Wellness programs Hybrid work

Maple is a rapidly growing health tech company on a mission to transform the future of healthcare. Since 2015, we have built a connected virtual care experience that supports nearly 4 million Canadians, and we are looking for a Senior Content Writer to help us share our story.

Responsibilities

Develop high-quality, engaging short-form content for digital marketing, product messaging, social media, and sales collateral.
Maintain a consistent brand voice across all channels while helping to refine our editorial standards.
Translate complex healthcare concepts into clear, compelling narratives that resonate with both B2C and B2B audiences.
Partner with our marketing, product, and sales teams to support business goals and improve the overall customer journey.
Use data, industry insights, and AI tools to optimize content performance and effectiveness.

Must-haves

3 to 5 years of professional experience in short-form content writing, preferably within a SaaS, tech, or agency environment.
Proven ability to write for diverse formats including email, web, social media, and in-app messaging.
Exceptional editing and storytelling skills with a strong grasp of grammar and tone adaptation.
Proficiency in Google Workspace and Slack.
A customer-centric mindset with a passion for using SEO and data to drive engagement.
Fluency in English.

Nice-to-haves

Experience working in the healthcare industry.
Familiarity with project management tools like Asana.
Proficiency with content management systems such as WordPress and design tools like Figma.

Benefits

Comprehensive medical and dental insurance.
Life insurance coverage.
Wellness programs and health spending accounts.
Flexible hybrid work environment.

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Content Writer at Maple

Content Writer

Responsibilities

Must-haves

Nice-to-haves

Benefits

Marketing Enablement Manager

Brand Writer

Copywriter

Digital Marketer

Customer Success Manager

Customer Business Manager, Mass Channel

Growth Marketing Manager, Conversion & Experimentation

Graphic Design Internship

Marketing Account Manager

Product Marketing Manager

Quality Assurance Student - Graphics & Content

Senior Marketing Manager, Content & Creator Strategy

Brand & Social Media Marketer

Head of Marketing

Production Coordinator

Director, Integrated and Field Marketing

Marketing Director

Alliance and Partnership Manager

Senior Growth Marketing Manager

Head of Product Marketing

Senior E-Commerce and Digital Marketing Manager

Growth Designer

Project Manager

Related Resources