Content Marketing Manager at Lumiq-learn

We are LumiQ, an audio-first platform dedicated to transforming how CPAs complete their continuing professional development. By replacing outdated webinars with engaging podcasts featuring leaders from organizations like Shopify, Slack, and TD Bank, we are making mandatory learning actually enjoyable. Following our recent Series A funding and successful expansion into the United States, we are looking for a talented individual to help us scale our mission. We focus on building a sustainable, profitable company where our team members can thrive, and we would love for you to join us on this journey.

What you'll be doing

• You will lead the creation and execution of our content strategy in close collaboration with our Director of Marketing.
• You will craft compelling copy across various channels, including high-converting landing pages, email campaigns, social media, and internal sales enablement materials.
• You will manage our social media presence and analyze content performance metrics to ensure our efforts effectively drive demand and engagement.

What you'll bring

To be successful in this role, you should have a strong background in B2B marketing and a passion for storytelling. We are looking for the following qualifications:

• At least 5 years of experience in B2B marketing, with a minimum of 2 years specifically focused on content marketing.
• Exceptional writing and editorial skills, with the ability to adapt your tone for different audiences and platforms.
• Proven experience managing company social media accounts, particularly LinkedIn, to build and engage a community.
• A solid understanding of SEO best practices and how content functions within a broader demand generation strategy.
• Strong project management skills, including the ability to manage editorial calendars and keep stakeholders informed.
• A metrics-driven mindset, with the ability to track, analyze, and report on campaign success.
• Fluency in English.

What you'll get

We offer a flexible, hybrid work environment based in Toronto, Canada, where you will be expected to visit our office 1 to 2 times per week. You will also enjoy the following benefits:

• Medical and dental insurance coverage.
• Generous paid time off, including vacation days and uncapped sick and mental health days.
• A flexible work schedule that supports your personal commitments.
• Professional development opportunities, including a dedicated learning budget.
• The ability to participate in our nomad policy, allowing you to work from anywhere in the world for up to 4 weeks each year.