Content Marketing Manager at Inspiren

I
Inspiren

Content Marketing Manager

100k - 120k USD

Remote

Full Time

#Marketing

#SaaS

#Content Strategy

#Editorial

#Social Media

#Storytelling

#Performance Metrics

Inspiren is looking for a Content Marketing Manager

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We are looking for a Content Marketing Manager to join our team in a full-time, remote capacity. At Inspiren, we have built the most comprehensive and connected ecosystem for senior living. Founded by former Green Beret and cardiothoracic nurse Michael Wang, our company demonstrates that compassionate care and advanced technology work best together to provide peace of mind for staff, residents, and their families. By integrating seamlessly into existing workflows and utilizing powerful analytics, we help operators make informed decisions that improve clinical outcomes and operational efficiency.

Responsibilities

  • Develop and implement an editorial strategy that elevates our brand voice, highlights our impact on customers, and increases market awareness.
  • Manage our blog and social media presence by planning, writing, and publishing content while analyzing performance metrics to ensure alignment with our business goals.
  • Partner with our Product Marketing, Demand Generation, and Customer Success teams to produce compelling customer stories and assets that support the buyer journey and drive pipeline growth.

Requirements

  • You possess 3 to 5 years of experience in B2B content marketing within the SaaS sector, ideally in healthtech or a similar fast-paced environment.
  • You are a skilled writer with a diverse portfolio that demonstrates your ability to handle everything from blog posts to social media and customer-focused storytelling.
  • You have a data-driven mindset, with the ability to track key performance indicators and use those insights to iterate on your content strategy.
  • You are comfortable working independently in an ambiguous environment and have a strong desire to build processes from the ground up.

What we offer

The annual salary for this position is $100,000 to $120,000. In addition to your base pay, we provide the following perks:

  • Equity compensation.
  • Comprehensive medical, dental, and vision insurance.
  • The flexibility of a fully remote work environment.
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