Business Development Consultant at TextUs

Business Development Consultant (Contract)

Marketing Agencies & Publishers

SUMMARY

Company: TextUs
Type: Contractor (1099) convertible to full-time (W2) based on performance

Hours: 20 hrs/week with flexibility to scale up based on performance

Location: Remote (U.S. time zones preferred)
Reports to: SVP Revenue

ABOUT TEXTUS

TextUs is the leading SMS platform that enables marketers and sellers to increase engagement with prospects and customers 5-10X over email ultimately driving significantly increased pipeline creation and higher win rates.

We’re looking for a contract Business Development Consultant to accelerate our growth with performance marketing agencies and publishers. These segments rely heavily on email marketing to drive engagement and revenue. By adding TextUs as a complementary SMS messaging channel, these companies can expect to increase campaign conversion rates 2-3X and meaningfully differentiate themselves versus the competition.

THE OPPORTUNITY

You’ll be the rainmaker for our agency & publisher motion: building targeted lists, running multi‑channel outreach, generating/qualifying leads, and setting up high‑quality meetings for AEs to manage/close. This could lead to a full-time (W2) role based on your performance and fit with the sales team.

CORE RESPONSIBILITIES

• Market Mapping & Targeting:
  • Define and continuously refine ICPs across performance marketing agencies and digital content creators/publishers.
  • Build tiered target lists (A/B/C) with decision-makers (Founders, Partner/VP Growth, Head of Partnerships, Publisher Ops).
• Lead Generation:
  • Execute daily multi‑channel prospecting (email, phone, LinkedIn, SMS).
  • Craft and test sequences, call talk tracks, and short-form value props tailored to agencies/publishers.
  • Maintain consistent activity volume and quality.
• Qualification & Meeting Setting:
  • Conduct discovery to confirm fit (pain, impact, decision process, timeline, stakeholders, budget alignment).
  • Book, confirm, and pre‑brief AEs for discovery/demos; share account notes, context, and desired outcomes.
• Reporting, Process & Hygiene:
  • Keep CRM spotless: contacts, activities, notes, stages, and next steps.
  • Weekly reporting on funnel metrics; share insights on messaging tests, objections, competitive notes.
  • Collaborate with Marketing on outreach copy, one‑pagers, and case studies specific to agencies/publishers.

WHAT YOU’LL BRING

• 5+ years of experience as a BDR or AE in MarTech/AdTech selling to agencies and publishers using a predominantly outbound demand generation motion.
• Fluent in multi‑threaded, multi‑channel outbound; excellent concise copywriting.
• Tools: CRM (Salesforce), sales engagement (Hubspot), LinkedIn Sales Navigator, data providers (e.g., ZoomInfo), scheduling tools.
• High ownership as a contractor: reliable cadence, disciplined documentation, proactive communication.

SUCCESS METRICS (KPIs)

• Outreach cadence: daily multi‑touch activity
• New demos or discovery calls: 5 meetings per week
• Opportunities created: 10 opportunities per month
• Pipeline influenced: $250k ARR per month
• Data hygiene SLAs: notes/next steps logged within 24 hours; 100% stage accuracy

CONTRACT STRUCTURE & COMPENSATION

• Engagement: 3 month contract, with option to extend or convert to full-time employment based on performance.
• Comp: $100 per meeting completed and 3% of closed ARR
• Equipment: You provide your own laptop, headset, and reliable connectivity.
• Availability: Core collaboration hours overlapping U.S. EST; attend weekly pipeline reviews and AE deal syncs.
• Confidentiality & Compliance: Standard NDA; adherence to all messaging and data‑privacy requirements.