B2B Demand Generation Specialist
70k - 90k USD
Remote
Full Time
#Marketing
#Sales Enablement
#Event Management
#Content Creation
#Support
#Competitive Intelligence
#Project Management
#Content Management
#Google Slides
#Figma
#Cross Functional Collaboration
Are you looking to make a meaningful impact by helping working caregivers thrive both at home and in their professional lives? At Cleo, we provide a family benefits platform that bridges the gap in the modern healthcare system. We pair our team of expert guides, such as doulas, parent coaches, and sleep specialists, with a robust technology platform to support families. With over 180 leading employers like Salesforce and Pinterest trusting us to support their teams, we are growing rapidly and looking for passionate individuals to join our mission.
What you bring
We are seeking a Mid-Level B2B Demand Generation Specialist to join our team on a full-time, remote basis. You will play a vital role in our commercial engine by managing key marketing projects and ensuring our team is equipped with the best resources. Your work will directly support our sales enablement and competitive positioning efforts. This role is open to candidates located anywhere in the United States.
- Develop and maintain high-quality commercial materials, including sales collateral and positioning assets.
- Execute and manage logistics for webinars and events, including coordinating graphics and marketing strategy.
- Oversee content management by maintaining an organized library of assets and ensuring our presence on aggregator sites is current and impactful.
Requirements
The ideal candidate is a collaborative professional with 2 to 3 years of experience in marketing or sales enablement. We value strong project management skills and the ability to handle multiple priorities in a fast-paced environment. You should be highly proficient in Google Slides and Figma to create compelling visual content. Excellent verbal and written communication in English is essential for this role. While not mandatory, experience in the healthcare sector or working with B2B sales teams is a significant plus. We are looking for someone who is adaptable, detail-oriented, and eager to contribute to our cross-functional team.
What we offer
We provide a competitive base salary range of 70,000 USD to 90,000 USD, depending on your location and experience. We are committed to supporting your well-being and long-term security through a comprehensive benefits package.
- Remote work flexibility.
- 401k retirement plan.
- Disability insurance.
- Life insurance.
How to Apply
If you are passionate about our mission and ready to help us scale our impact, we would love to hear from you. Please submit your application to join our team, and remember that we value interest and drive just as much as specific technical experience. We look forward to reviewing your background and potentially working together to support families everywhere.








