App Growth Marketing Specialist
On-site
Full Time
#Marketing
#Social Media
#Tech
#Performance Marketing
#Data Analysis
#Design
#Product Strategy
#user
#Digital Advertising
#Adjust
#Mixpanel
Hunch is a Series A funded startup that has secured 23 million dollars to build the future of social discovery in a post-AI world. We provide a judgment-free space where connections are based on how you think rather than how you look. As one of the top 50 social apps in India with a recent expansion into the US market, we are looking for a Senior App Growth Marketing Specialist to join our team on a full-time, on-site basis. If you are passionate about innovation and want to make a meaningful impact, we would love to have you on our team.
Responsibilities
- Develop and execute comprehensive performance marketing strategies across multiple channels, including the creation of lookalike audiences and coordination of ad messaging with internal stakeholders.
- Analyze user journeys and retention data to map events for optimization on platforms like Facebook and Google, ensuring the best possible return on investment.
- Collaborate with our in-house creative team and utilize AI tools to produce witty, sassy, and engaging ad copy and video content that aligns with our unique brand voice.
Requirements
- At least 5 years of experience in performance marketing, specifically within the tech startup or digital media industry.
- Proven track record of managing successful campaigns for mobile apps on platforms such as Meta, Google, and TikTok.
- Strong analytical skills with proficiency in tools like Adjust and Mixpanel, and a deep understanding of metrics like CPI and retention.
- A degree in Marketing, Business, or a related field is preferred.
- Ability to balance technical problem-solving with creative thinking while working under tight deadlines.
What we offer
- Competitive pay supplemented by an annual performance-linked incentive.
- Comprehensive medical insurance coverage.
- Generous paid time off and support for your professional development.
- An annual, company-sponsored trip for all employees to bond and recharge.
Hunch
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