
Adjunct Lecturer, Strategic Communication, Digital Media & Analytics
On-site
Part Time
#Marketing
#Digital Media
#Data Analytics
#Content Strategy
#Communication
Columbia University’s School of Professional Studies is hiring adjunct Lecturers for the spring 2018 semester in the school’s Master of Science degree program in Strategic Communication. Scholar-practitioners with relevant applied experience are invited to apply to teach the graduate-level course on Digital Media & Analytics. The program is aiming to fill two roles: one Lecturer will lead an on-campus, daytime section. The other Lecturer will lead a section for Executive Master of Science degree students, which is taught via a hybrid format comprised of 6 multi-day weekend class sessions along with online instruction.
The course addresses one of the most relevant topics facing communications professionals today. As communication work becomes increasingly mobile and social, students need a solid foundation in current practices and emerging technologies. This course covers major themes in digital communication, from content strategy to mobile and programmatic marketing. Students learn how to read and interpret data analytics within the context of integrated media campaigns. We focus on achieving organizational goals, learning how to reach target audiences with evidence-based communication strategies. The course emphasizes critical thinking and problem solving, helping students develop the habits of mind necessary to succeed in the era of digital communication.
Serving as an Adjunct Lecturer at Columbia University provides an outstanding opportunity to educate and mentor students aspiring to build or progress a career in a wide ranges of communication fields. It also opens the door to forming rewarding professional relationship with our world-class faculty. Candidates should have a demonstrated understanding of academic and applied trends that are driving best practice in the communications field.
Responsibilities
- Attend all class sessions: conduct all lectures, lead classroom administration.
- On-Campus Section: class meets once per week for up to 2 hours.
- Hybrid Section for Executive Master’s class: 6 multi-day weekend meeting held on-campus plus instruction and engagement via online learning management systems.
- Lead preparation of course materials including the oversight of the course Canvas webpage (learning management system), weekly presentations, development of class readings, etc.[AP2]
- Monitor student concerns and inquiries; conduct office hours.
- Evaluation of student work.

International Research Institute of Climate and Society
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