Veo

Account Based Marketing Manager

Denmark

On-site

Full Time

#Marketing

#Account Based Marketing

#Demand Generation

#Growth Marketing

#Salesforce

#Zapier

Veo is looking for a Account Based Marketing Manager

Full Time Senior On-site Denmark Marketing Account Based Marketing Demand Generation Growth Marketing Salesforce Zapier English

Veo is a global leader in AI-based sports camera technology. Our innovative, fully automatic camera solution enables sports teams to record matches and training sessions without a camera operator. We’re democratizing the world of sports by granting video analysis for teams on all levels—a privilege that used to be only for the few. More than 40,000 clubs in 90+ countries record their games every week.

Growing as fast as we do in Veo means that every day is different, exciting, and challenging, both on the front line and in the back office.

But that’s not the most remarkable thing about us.

The coolest thing is our people. We’ve attracted some of the brightest minds in the industry. They are the reason we can create a great product and do it while enjoying ourselves.

Are you a marketing professional who thrives at the intersection of Marketing and Sales? Are you motivated to explore new marketing strategies? If so, this role could be perfect for you.

As the Account Based Marketing Manager at Veo, you will have the opportunity to shape Veo's outbound marketing strategy and build a scalable strategy that delivers leads to our outbound sales team. You will have a dedicated marketing budget and the freedom to experiment with various channels, including paid advertising, email marketing, marketing automation, SMS, WhatsApp, and affiliate marketing. Your primary goal will be to generate sales through the outbound sales team.

Responsibilities:

Own Account-based Marketing (ABM) strategy and tactics within Veo, encompassing planning, execution, optimization, and ABM Sales support.

Identify, implement, and manage ABM tools that empower marketing and sales to fulfill ABM-related sales targets.

Maintain ownership of the ABM tech stack, including training and serving as the primary point of contact for ABM technology and strategy.

Continuously test, learn, and optimize to improve your ABM paid and email campaigns.

Collaborate closely with the Outbound Sales team and other stakeholders to accomplish sales targets and generate Sales Accepted Opportunities (SAOs) for the Outbound Sales team.

Oversee ABM budgets, campaign initiatives, and deliver recurring reports on funnel performance.

Identify, enrich, and analyze potential opportunities based on designated target account lists.

Partner with market managers and associates to create opportunities for the Outbound Sales team.

Collaborate closely with Marketing Automation Specialists to develop automations that align with the ABM strategy.

Establish a close partnership with the Revenue Operation Manager to ensure seamless integration between ABM and CRM Sales tools while upholding operational excellence within the ABM strategy.

Collaborate with the Commercial Data department to pinpoint and generate account opportunities.

About You:

You have 3+ years of experience in account-based marketing, demand generation, or growth marketing.

You're powered by performance and passionate about generating a pipeline for sales.

You're proactive and resourceful, bringing forward ideas, testing them quickly, and taking action effectively.

You're comfortable launching Meta or Google campaigns rapidly and view all channels as potential opportunities.

You're experienced with tools like Zapier, ActiveCampaign, Salesforce, Clay, Apollo, and Clearbit.

You've developed outreach strategies, managed cold email campaigns, launched landing pages, and created custom workflows.

You possess both analytical and creative skills, enjoying data analysis while also being able to craft compelling messages.

You can collaborate effectively with sales teams and understand the shared goal of acquiring new sales.

At Veo, you'll be part of a thriving work environment where every day brings new excitement. Our rapid growth ensures a diverse and ever-changing atmosphere. We believe in work-life balance and providing a positive culture that allows you to thrive personally and professionally.

Our Copenhagen office mirrors our innovative technology – with an indoor ball court, rooftop terrace, and well-equipped gym. We have created a facility that supports connecting disciplines across the business, facilitates creative thinking, and gives the space to engage with colleagues, our global partners, and the entire Veo community.

Diversity and differences are valuable assets for us. We value diversity and inclusion and welcome people from all backgrounds. If you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply.

What Values We Hold at Veo.

Dare - We take initiative, stay curious, and challenge the status quo in our work.

Own it - We drive impact by identifying opportunities, taking responsibility, and confidently executing.

Level up - We embrace growth, continuously learning and shaping our skills.

Play as a team - We collaborate across a diverse organization, leveraging shared insights for stronger outcomes.

Customer Centric - We deliver value by having close partnerships and a deep understanding of our customers (internally and externally)

We’re committed to building a diverse, inclusive, and authentic workplace. And you may be just the right candidate for this or other roles.

Veo

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