Social Media Content Creator
On-site
Full Time
#Product
#Growth
#Content
#Scheduling
#Performance Analysis
#Crypto
#Digital
#Performance
At Animoca Brands, we are dedicated to advancing digital property rights and building the open metaverse. As a leader in digital entertainment, blockchain, and gamification, we have been recognized as a Deloitte Tech Fast winner and a high-growth company by the Financial Times. Our portfolio includes original titles like The Sandbox and Crazy Defense Heroes, alongside products featuring iconic intellectual properties. We are currently seeking a passionate expert to join our team and support the TOWER Ecosystem, an Animoca Brands project that bridges mobile gaming with the world of Web3.
The role
We are looking for a Senior Social Media Content Creator to join us on a full-time, on-site basis in Hong Kong. This is a pivotal role for someone with a deep understanding of the crypto landscape who wants to take ownership of our community growth and engagement strategies. You will be working in a dynamic environment where your contributions directly impact how our players interact with the TOWER project.
Core responsibilities
- Drive consistent weekly growth across our community channels, including X, Discord, and Telegram.
- Develop and execute a comprehensive content plan that keeps our community informed and excited about the TOWER ecosystem.
- Analyze post performance and community sentiment to refine our strategy, ensuring every piece of content contributes to measurable growth and deeper engagement.
Skills and experience
To be successful in this role, you should possess a strong background in digital media and crypto-centric community building. We are looking for the following qualifications:
- At least 3 years of experience creating content and growing communities on X and at least two other social media platforms.
- A proven ability to analyze content performance, track community sentiment, and utilize automated scheduling tools effectively.
- Experience in building and managing content roadmaps and generating regular performance reports.
- A strong command of the English language, with proficiency in Mandarin considered a helpful bonus.
- A deep understanding of what drives engagement within crypto communities and how to foster growth around an established token.
Compensation and benefits
We believe in fostering a collaborative and innovative workplace. As part of our team, you will enjoy:
- A dynamic, multicultural work environment featuring a team of over 15 nationalities.
- Access to token and NFT incentive schemes provided by Animoca Brands.
- A flat company structure that ensures your ideas are heard by leadership quickly.
- Comprehensive benefits including medical, life, and transportation allowances.
- A casual dress code and the opportunity to collaborate with our various subsidiary brands.
How to apply
If you are ready to help us shape the future of the open metaverse and grow the TOWER community, we would love to hear from you. Please submit your application, including your portfolio or examples of communities you have successfully grown, to be considered for this position.








