<div>We are seeking a Senior Product Manager to lead the development of our new solution. This role is a unique opportunity to build a product from the ground up, playing a pivotal role in shaping its vision, strategy, and execution. The ideal candidate will have a strong background in digital marketing technologies, data management, and experience managing complex product development cycles.</div> Key Responsibilities: <li>Product Vision and Strategy:</li><li>Define the vision and strategy for our new product, aligning it with the company’s overall goals and market needs.</li><li>Conduct market research and competitive analysis to identify key opportunities and differentiators.</li><li>Develop a comprehensive product roadmap, setting clear goals and milestones.</li><li>Product Development:</li><li>Collaborate with cross-functional teams, including engineering, design, marketing, and sales, to drive the product development process.</li><li>Define and prioritize product features, ensuring they align with customer needs and business objectives.</li><li>Work closely with the engineering team to translate product requirements into actionable technical specifications.</li><li>Oversee the development process from ideation to launch, ensuring timelines and quality standards are met.</li><li>Customer and Market Insights:</li><li>Engage with customers, stakeholders, and industry experts to gather feedback and insights that inform product decisions.</li><li>Stay updated on industry trends, including data privacy regulations and digital marketing tools.</li><li>Analyze customer behavior, product usage, and market trends to continuously improve the product.</li><li>Go-to-Market Strategy:</li><li>Develop and execute the go-to-market strategy for the new product, in collaboration with the marketing and sales teams.</li><li>Create compelling messaging and positioning that resonates with target customers, including digital marketers, IT professionals, and data analysts.</li><li>Support the sales team with product training, demos, and materials to effectively communicate the product’s value proposition.</li><li>Product Lifecycle Management:</li><li>Monitor product performance, user feedback, and market conditions to iterate and improve the product post-launch.</li><li>Manage the product lifecycle from launch through growth, maturity, and eventual optimization or decommissioning.</li><li>Lead the development of product documentation, including user guides, technical specifications, and compliance materials.</li> Education: <li>Bachelor’s degree or experience in a relevant field (e.g., Computer Science, Business, Marketing, or Engineering)</li> Experience: <li>5+ years of product management experience, preferably in digital marketing, data management, or related technologies.</li><li>Proven track record of successfully launching and managing software products, particularly those requiring technical complexity and integration.</li><li>Experience with data privacy tools is highly desirable.</li> Skills: <li>Strong understanding of digital marketing tools, tag management systems, and data privacy regulations (e.g., GDPR, CCPA).</li><li>Excellent project management skills, with the ability to lead cross-functional teams and manage multiple priorities simultaneously.</li><li>Analytical mindset with the ability to interpret data and translate it into actionable insights and strategies.</li><li>Exceptional communication skills, both written and verbal, with the ability to articulate complex concepts to technical and non-technical stakeholders.</li><li>Proficiency with product management tools (e.g., JIRA, Trello, Aha!) and collaboration platforms (e.g., Slack, Confluence).</li><li>Understanding of Tag Managers, including their implementation, use cases, and potential challenges.</li> Recruitment process: <li>HR Screen </li><li>ITW2 - Hiring Manager</li><li>Live Problem-Solving Session Agenda </li><li>Final Interview with a founder</li>

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We are seeking a Senior Product Manager to spearhead the development of a new digital marketing solution, from conceptualization to launch. This role involves defining the product vision and strategy, aligning with company goals and market demands, and leading cross-functional teams through complex product development cycles. Key responsibilities include conducting market research, developing a detailed product roadmap, prioritizing features, and executing a robust go-to-market strategy.

The ideal candidate will possess a Bachelor’s degree or equivalent experience in Computer Science, Business, Marketing, or Engineering, coupled with at least 5 years of product management experience in digital marketing or data management technologies. A proven track record in launching and managing software products, and familiarity with data privacy tools and regulations (GDPR, CCPA) is highly desirable.

Required skills include expertise in digital marketing tools, project management, data analysis, and strong communication abilities. Proficiency in product management and collaboration tools such as JIRA, Trello, Slack, and Confluence is essential.

The recruitment process includes an HR screen, interview with the hiring manager, a live problem-solving session, and a final interview with a founder.