
Senior PPC Analyst
On-site
Full Time
#Marketing
#Performance Marketing
#Google Ads
#Microsoft
#Google Analytics
#Data Studio
#Excel
#A B Testing
#CRO
#Paid Social
#Keyword Research
#Campaigns
We are looking for a Senior PPC Analyst to join our team on a full-time, on-site basis in India. In this role you will lead paid search campaigns on Google Ads and Microsoft Bing, using data to improve performance across multiple markets and brands while working closely with colleagues in marketing, sales, and operations.
Responsibilities
- Lead and optimise paid search campaigns on Google Ads and Microsoft Bing, managing account structure, keyword strategy, bidding, and ad copy.
- Monitor performance metrics such as CTR, conversion rate, CPA, CPL, and ROAS, then deliver daily, weekly, monthly, and annual reports that guide strategic decisions.
- Mentor Performance Marketing Analysts, develop real-time dashboards, run testing strategies, and collaborate on landing page optimisation and conversion rate improvement.
Requirements
- Four to seven years of hands-on experience managing and optimising large-scale PPC campaigns on Google Ads and Microsoft Bing, including budget responsibility.
- Strong analytical skills with proven expertise in Google Analytics, Data Studio (Looker), and Excel or Google Sheets.
- Experience applying A/B testing tools and CRO principles, along with solid stakeholder communication and reporting abilities.
- A test-and-learn mindset and a working knowledge of paid social platforms such as Meta, LinkedIn, and TikTok.
What we offer
We provide a collaborative environment where you can shape performance marketing strategies, work with international brands, and continuously test new approaches to drive measurable growth.

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