Asia Lion
Senior Digital Marketing Specialist
On-site
Contractor
#Marketing
#Google Ads
#Bing Ads
#Facebook Ads
#Twitter Ads
#LinkedIn Ads
#Ads
#YouTube Ads
#A B Testing
#CRO
#Social
Asia Lion is looking for a Senior Digital Marketing Specialist
ContractorSeniorOn-siteMarketingGoogle AdsBing AdsFacebook AdsTwitter AdsLinkedIn AdsAdsYouTube AdsA B TestingCROSocialEnglishVietnamese
We are looking for a Senior Digital Marketing Specialist to join us on a contractor basis and work on-site. Our company focuses on the travel sector, running marketing campaigns that connect domestic destinations with international markets. In this role you will plan and manage paid advertising across multiple channels to support those campaigns and help grow both local and global reach.
Responsibilities
- Develop and launch paid search and social advertising campaigns on platforms such as Google Ads, Bing Ads, Facebook Ads, Twitter Ads, LinkedIn Ads, and YouTube Ads that align with our marketing objectives for domestic and international travel markets.
- Monitor performance data, analyze results, and adjust campaign content and technical settings to improve outcomes.
- Research new advertising technologies, algorithms, and tactics, then apply A/B testing and conversion-rate optimization tools to refine our approach and meet defined KPIs.
Requirements
- Senior-level experience running paid search and social advertising campaigns.
- Hands-on proficiency with Google Ads, Bing Ads, Facebook Ads, Twitter Ads, LinkedIn Ads, and YouTube Ads.
- Strong skills in A/B testing, conversion-rate optimization, and social listening tools.
- Fluency in English and Vietnamese.
What we offer
- Contractor engagement with on-site collaboration in a focused travel-marketing environment.
- Opportunity to work with up-to-date advertising platforms and testing tools while supporting campaigns that reach both domestic and international audiences.
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