Senior Category Development Manager at HG International b.v.

Are you ready to shape the future of a market-leading brand that is already a staple in over 70% of Dutch households? At HG, we specialize in high-quality cleaning and maintenance products designed to make home life carefree. We have built a dominant position in the Netherlands through strong retail partnerships and a commitment to innovation. As we look to unlock further growth and increase our presence in every home, we are seeking a passionate professional to join our team and help us reach the next level.

What you bring

We are looking for a Senior Category Development Manager to join us on a full-time, on-site basis in the Netherlands. In this leadership role, you will define our category strategy and collaborate closely with our retail partners to drive meaningful results. You will be expected to:

• Define and execute the overarching category vision and strategy for the Dutch market.
• Translate complex market and shopper insights into clear, actionable growth opportunities.
• Develop and optimize assortment, shelf layouts, and activation plans for our key retail accounts.

Requirements

The ideal candidate is an analytical thinker who balances strategic planning with hands-on execution. You should hold a Bachelor’s or Master’s degree in a commercial field and possess at least five years of relevant experience within the FMCG sector, ideally in non-food categories. Fluency in English is required to navigate our international business environment. We value candidates who are proactive, entrepreneurial, and persuasive, with a proven ability to interpret market data from tools like Nielsen, IRI, or GfK to build compelling business cases.

What we offer

We provide a work environment defined by short decision lines and an entrepreneurial spirit where your initiatives have a direct, tangible impact. Our benefits package includes:

• A performance-based annual bonus of 25% of your annual salary.
• A company car.
• 30 days of paid time off.

How to Apply

If you are excited about the opportunity to lead category strategy for a top-tier brand, we would love to hear from you. Please reach out to our Senior HR Business Partner, Rico Veerman, at [email protected] if you have any questions or are ready to submit your application to join our team.