Product Marketing Manager
Remote
Full Time
#Growth Marketing
#Product Marketing
#Go To Market Strategy
#Product Launches
#Cross Functional Collaboration
#Competitive Intelligence
#Storytelling
#Campaign Execution
We are Shop Your Way, a high-growth FinTech and e-commerce enablement platform that powers loyalty and payments solutions for major brands across the United States. Our Pay Your Way service delivers an integrated loyalty-plus-credit offering that lets partners of any size add embedded credit without building direct banking relationships. With recent backing of over thirty million dollars, a strategic Citibank partnership, and a nine-million-member rewards community, we are scaling rapidly and expanding into new channels and services.
We are hiring a Product Marketing Manager on a full-time, fully remote basis. In this role you will sit at the intersection of Product and Business teams, shaping how our technology story reaches merchants, marketplaces, and partners while driving coordinated launches and campaigns that accelerate adoption.
Responsibilities
- Own and shape the go-to-market strategy that drives customer adoption across industries where our platform is central to scaling digital payments.
- Partner closely with Product, Business Development, and Partner Marketing to plan and execute product launches and campaigns that expand reach and usage.
- Translate complex features into industry-specific benefits, create consistent messaging across channels, and equip customer-facing teams with the assets and programs they need to succeed.
Requirements
- Bachelor’s degree; an MBA is a plus.
- Six to ten years of product marketing or related experience at a B2B platform, two-sided marketplace, or developer-focused company.
- Demonstrated success operating in fast-paced, cross-functional environments and influencing teams without formal authority.
- Strong written and verbal communication skills, including the ability to present complex material clearly to customers, press, and analysts.
- Proven ability to provide competitive intelligence, market context, and thought leadership that drives alignment across Product, Sales, and Marketing.
- Experience working with both technical stakeholders and sales leaders while maintaining a customer- and partner-centric approach.
What we offer
- Fully remote work with the flexibility to contribute from anywhere.
Syw.com
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