Product Manager at Wpromote

We’re hiring a Senior Product Manager to lead a portfolio of features inside Polaris, Wpromote’s marketing platform, and to shape how agencies and brands use data-driven marketing tools every day.

Responsibilities

• Own the full product lifecycle for three features within Polaris, from discovery through launch and ongoing optimization.
• Run market and user research, analyze usage data, and gather feedback to decide which opportunities to pursue next.
• Translate insights into clear requirements, UX wireframes in Balsamiq, and high-fidelity mockups in Sketch.
• Write detailed product specs in Confluence and user stories with acceptance criteria in Jira.
• Represent your products in Agile ceremonies-stand-ups, backlog grooming, sprint planning, releases, and demos.
• Partner with Product Marketing and the SVP of Product to create release communications, training materials in Canvas, and sales collateral in Google Slides.
• Work with delivery and operations teams to drive successful releases and adoption.
• Define product KPIs, build supporting analytics, and track engagement to spot growth opportunities.
• Design and run initiatives that increase feature adoption across internal teams and client accounts.
• Provide day-to-day product support by handling tickets, troubleshooting issues, reviewing requests, and escalating bugs to Engineering.

Must-haves

• Bachelor’s degree in Computer Science, Engineering, Marketing, Business, or a related field.
• At least four years of experience in digital marketing, marketing data services, or adtech.
• Demonstrated success guiding products through multiple lifecycle stages.
• Experience leading cross-functional teams and aligning diverse stakeholders.
• Strong analytical skills and comfort using data to prioritize and make decisions.
• Clear, confident communication that conveys product vision and strategy to audiences at every level.
• Solid project-management skills and hands-on experience with Agile methods.
• Ability to thrive in a fast-paced setting and shift priorities when needed.
• Professional working proficiency in English.

Nice-to-haves

• Deep technical familiarity with adtech platforms and marketing data workflows.
• Prior hands-on work in Confluence and Jira within an Agile environment.
• Experience collaborating directly with UX designers and conducting user research.
• Background managing marketing data pipelines used for reporting and analysis.
• Client-facing experience running paid media campaigns.

Benefits

The anticipated annual salary range for this role is $105,000 – $140,000.

• Remote-first culture with work-from-anywhere flexibility in most U.S. states.
• Unlimited PTO and an extended winter holiday break.
• Flexible schedules.
• 401(k) matching.
• 100% paid parental leave.
• Medical, dental, vision, life, and pet insurance, plus sponsored life and short-term disability coverage.
• Annual Class Pass credits and additional voluntary insurance options.