GoStudent
PR Manager
Hybrid
Full Time
#Marketing
#PR Strategy
#Media Relations
#SEO
#PR
#Communication
GoStudent is looking for a PR Manager
Full TimeExecutiveHybridGermanyMarketingPR StrategyMedia RelationsSEOPRCommunicationEnglishGermanHybrid work
We are looking for an experienced PR Manager to join our team on a full-time basis. As a leading global tutoring provider and unicorn company, we are on a mission to transform the education landscape for over 11 million families. Based in our Berlin office with a hybrid work model, you will lead public relations efforts for both GoStudent and our sister company, Tus Media. You will be responsible for defining our local media strategy and collaborating with our international brand team to create impactful campaigns across Austria and Germany.
Responsibilities
- Develop and implement a local media strategy that prioritizes consumer storytelling to generate significant reach and high-volume coverage.
- Cultivate and maintain strong relationships with national, technology, and education journalists while proactively pitching compelling trends and case studies.
- Collaborate with our marketing and brand directors to secure high-quality placements and backlinks that boost our domain authority and organic search rankings.
Requirements
- At least 6 years of professional experience in PR and communications.
- Fluency in both German and English, with exceptional writing and editing capabilities.
- A proven track record of planning and executing successful PR campaigns, combined with a solid understanding of SEO and digital PR best practices.
- A bold and hands-on approach, with the confidence to manage media inquiries and build relationships with key stakeholders.
- Strong organizational skills and the ability to work independently in a fast-paced, innovative environment.
What we offer
- The opportunity to help disrupt the traditional education sector within a mission-driven, high-growth environment.
- Access to extensive professional development opportunities to help you grow your career within our EdTech ecosystem.
- A supportive work culture featuring a comprehensive Employee Support Programme for you and your family.
- Participation in our vibrant company culture, including regular team events and the chance to join various Employee Resource Groups.
- The flexibility of a hybrid work arrangement.
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