Marketing Specialist
75k - 90k USD
Remote
Full Time
#Marketing
#Event Planning
#Lead Qualification
#HubSpot
#CRM Platforms
#Adobe
Who is SimSpace:
SimSpace launched in 2015 with a singular purpose – addressing the most urgent and sophisticated cybersecurity challenges to reduce risk for our most vulnerable and valuable infrastructure. The organizations around the world that we depend on every day to keep our loved ones safe and secure. Our healthcare facilities, schools, financial institutions, transit centers, grocery stores, and workplaces just to name a few. To deliver global resiliency, we provide an elite cyber range platform to curate unassailable cyber defenses, data driven decisions, cutting edge training labs, live attack scenarios, and extensive individual and dynamic team readiness training.
SimSpace works as OneTeam to elevate humanity around the world. We are committed to continuously improving and delivering a cultivated member experience whether that is accomplished through focusing on supporting our client’s teams or our own mission driven SimSpacers.
We are an international company headquartered in Boston's Fort Point in the U.S. If you are interested in elevating the technology and creative solutions necessary to secure and safeguard our future while working alongside others who share your passion for purpose and development, we want to meet you!
Why should you choose a career at SimSpace?
We are an organization that is focused on building our culture and mindfully enhancing our atmosphere everyday which is why we have collaborated on an integral value system. Our governing philosophy of being Human Centered is deeply embedded within our value system. We apply this philosophy to every one of our internal team members, external clients, and their customers.
Our core values:
- Serve to Protect – We provide safe space, deliver on the mission, and elevate humanity
- Acquire Understanding – We seek and provide clarity 10x, cultivate comprehension, and believe information goes both all ways
- Operate as Innovators – We stay curious, practice consistency over intensity, and continue to be the change we need in the world
- Teamwork Without Borders – We are never alone, we solve for all, and keep people at the heart of everything we do
We are looking for: a Marketing Specialist, who will play a pivotal role in bridging creativity with organization. Collaborating with a dynamic marketing team, you will coordinate and execute a diverse range of events, including virtual webinars, in-person conferences, small-scale dinners, exclusive Customer Advisory Board events and hybrid engagements. This is a comprehensive role that spans from the initial concept and strategy through planning, execution, outreach, and post-event evaluation. By driving event success, you'll enhance SimSpace's brand presence while delivering measurable results. In this hands-on position, you'll have the chance to make a tangible impact on our growth and create meaningful experiences for both attendees and yourself.
What will you be doing as a Marketing Specialist at SimSpace?
- Take charge of organizing logistics for trade shows and conferences, ensuring all schedules, timelines, and staff assignments are skillfully managed for smooth event execution.
- Design and implement comprehensive booth, table, and event space layouts tailored to the unique requirements of each event, ensuring a cohesive and engaging experience that aligns with the event’s objectives and SimSpace's brand identity.
- Take ownership of pre- and post-conference outreach efforts, including engaging prospects and customers to drive attendance and participation at our events. Ensure outreach campaigns are strategically designed to meet pre-determined numbers, effectively building anticipation and maximizing event success.
- Leverage our established marketing and sales integrations and processes to seamlessly manage the tracking, prioritization, and execution of pre-event preparations and post-event follow-ups, ensuring alignment and efficiency at every stage.
- Efficiently qualify and prioritize leads generated from attendee engagement to provide the sales teams with actionable contacts and owning the nurture of others.
- Develop interactive/creative processes and activities to boost participation and coordinate with team members for a consistent brand message.
- Analyze event data to deliver valuable insights on return on investment, aiding in strategic decision-making for future events.
- Monitor event costs in relation to the budget and report on the findings. Track follow-up activities and measure conversion rates to evaluate the long-term impact of our events.
What are the qualifications to apply? To be successful as a Marketing Specialist, you need to have:
- 3+ years with event planning and coordination.
- 2+ years in lead qualification and prioritization.
- Experience with HubSpot or similar CRM platforms is required.
- Willingness to travel required. Travel is expected approximately 40-50% of the time, primarily domestic, some international, with occasional extended trips based on business needs.
- Flexibility to adapt to travel schedules, including evenings and weekends, when events require.
- Knowledge of attendee engagement tracking methods.
- Ability to use digital analytics platforms for ROI analysis.
- Proven track record in boosting brand visibility at industry events.
- Demonstrated success in developing marketing strategies for event promotion.
- Experience in increasing participation by creating interactive activities.
- History of successfully managing event logistics for trade shows and conferences.
- Experience designing and executing booth, table, and event space layouts tailored to event-specific needs including experience in Adobe Creative Cloud.
- Proven ability to engage prospects and customers through pre- and post-event outreach campaigns including but not limited to experience drafting marketing emails and social media posts.
- Strong understanding of marketing and sales integration processes to ensure seamless event tracking and follow-ups.
- Demonstrated ability to analyze event data, track conversion rates, and measure long-term event impact to inform future strategies.
- Experience monitoring event budgets, managing costs, and delivering insights on financial efficiency.
We're proud to offer a competitive and comprehensive package designed to support your well-being, growth and success:
- Compensation. Base salary range: $75,000 - $90,000, reflecting our confidence in your expertise and impact, with the opportunity for annual bonuses tied to company performance and individual contributions.
- Health & Wellness. Comprehensive medical, dental, and vision benefits, plus savings plans—coverage starts on day one!
- Mental Health Support. Access to company-paid counseling, coaching, and resources for you and your family through Spring Health.
- Financial Well-Being. Plan for your future with a 401(k)-retirement savings plan featuring a company match.
- Flexible Time Off. Take the time you need with unlimited vacation and dedicated health & wellness days. SimSpace provides flexible solutions to meet the diverse work-life needs of team members.
- Parental Leave. Paid leave plans to support you and your loved ones during life’s most important moments.
- Ownership Opportunities: Equity stock options at hire, with annual performance-based grants—become an invested stakeholder in our shared success.
- Referral Rewards: Earn $1,500–$3,500 for every qualified hire through our employee referral program.
- Peloton Interactive Wellness Program: Full- and partial- subsidized membership plans and equipment discounts to help you reach your personalized fitness goals.
- Continuous Learning: Access a LinkedIn Learning membership to prioritize your personal and professional development.
- Social Connections: Monthly reimbursements for meaningful connections with teammates through our SocialSpace Community.
- Extra Perks: Legal plan coverage, pet insurance, wellness reimbursements, and more to simplify life’s details.
SimSpace is an Equal Opportunity Employer:
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
SimSpace does not and shall not discriminate based on race, color, religion (creed), gender, gender expression and identity, age, national origin (ancestry), disability, marital status, sexual orientation, or military/veteran status, in any of its activities or operations. We are committed to providing an inclusive and welcoming environment for all members of our staff, clients, volunteers, subcontractors, vendors, and clients.
Research shows that women and people from underrepresented groups only apply to jobs if they meet all of the qualifications. However, no one ever meets 100% of the qualifications. SimSpace encourages you to break that statistic and to apply. We look forward to your application!
We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact [email protected].
SimSpace does not accept unsolicited resumes from employment agencies.
Actual compensation for the position is based on a variety of factors, including, but not limited to affordability, skills, qualifications and experience, and may vary from the range.
