Marketing Coordinator at HopSkipDrive

Who we are

HopSkipDrive’s mission is to create opportunity for all through mobility. Our innovative, supplemental school transportation solutions are used by over 400 school districts, charter schools, nonprofits, government agencies, as well as busy families to safely and reliably get kids where they need to go.

Student transportation is the largest mass transit system in the U.S. The way kids get to and from school has a direct impact on our kids, families, schools and communities. While school districts spend $28 billion annually on transportation, only 30% of kids get to school on a bus. The current system can no longer meet all the transportation needs of our districts, schools and families — and its shortcomings are causing inequities in educational access that are affecting the welfare of millions of kids each day.

HopSkipDrive is taking a different approach to arranging safe, reliable school transportation that meets needs that aren’t being addressed by the current system, helping to fill gaps and supplement the student transportation options available. We create personalized transportation solutions for the one to the many, and everything in between. 

We’re a company with heartOur partnerships with school districts, child welfare agencies and nonprofits ensure equitable educational access for the most vulnerable populations, including youth in foster care, children experiencing homelessness and students with disabilities. 

We understand that the difference between struggle and success can sometimes be as simple as the ability to show up, which is why we’re on a mission to use innovative technology — coupled with operational expertise and new ways of thinking — to help kids reach their full potential by providing a safe, dependable way to get them where they are going. 

We’re an awesome place to workOur company culture has been well-recognized — HopSkipDrive has been named to Fast Company’s Most Innovative Companies list, as well as Best Places to Work lists from Built In LA, Comparably, Inc., and the Los Angeles Business Journal. Comparably also named us a Best Company for Professional Development, as well as to its Best CEO and Best CEOs for Women lists. 

We’re growing rapidlyFounded by three moms as a solution to their own transportation challenges, we now operate across over 20 major markets and more than a dozen states across the country. We continue to expand at a rapid pace, making the Inc. 5000 list four times, as well as the Deloitte 500 Fast-Growing Technology list. HopSkipDrive has raised $100M in funding to date.

Who you are

You are looking for a challenging and rewarding experience. You are inspired by our vision and the opportunity to define a new category in an incredibly fast-growing market. You are excited to learn, grow and collaborate so we can achieve our mission of creating opportunity for all through mobility.

At HopSkipDrive, we know that challenges require different approaches, unique perspectives and new ways of thinking.  We are building a team of creative problem-solvers from many different backgrounds.You’re a passionate team builder enthusiastic about finding, engaging and scaling a high performing distributed team. You’ll find energy telling HopSkipDrive’s story to diverse candidates across functions and will thoughtfully assess their backgrounds and expertise to match them with the right role on our team

Your role:

The Marketing Coordinator will be an integral member of the Communications and Marketing team, supporting the development and execution of projects necessary to support HopSkipDrive’s goals and initiatives. This will require both exceptional organizational and communication skills, strong attention to detail and the ability to multitask and prioritize projects in a fast-paced environment. The Marketing Coordinator will play an important role on the team by balancing many tasks, wearing many hats, and collaborating with cross-functional team members, while also working independently to complete project tasks and organizational capacities.

What you’ll do:

• Support operational logistics of events and conferences, such as registration, swag inventory, collateral printing needs, vendor communication, and shipping.
• Build weekly marketing emails using Hubspot and Iterable for our B2B, B2C and B2B2C audiences.
• Assist with weekly campaign and content performance reporting for all Communications and Marketing pods.
• Support execution of demand gen campaigns and initiatives.
• Support planning, creation and scheduling of social content across all channels.
• Assist content initiatives by gathering visual assets, market research, and performance tracking.
• Maintain accuracy of project trackers for conferences, awards, and PR placements.
• Support PR initiatives, such as building media lists, market research, and coordinating schedules for interviews.
• Potential for light travel (5-10%) to support on-site logistics for events and photo and video shoots.

What you'll need:

• Bachelor's degree in Business Administration, Marketing, Communications, or a related field (or equivalent experience).
• 1-3 years experience with contemporary marketing or PR/communications in a dynamic, fast-paced environment
• Impeccable organizational and project management skills
• Relentless attention to detail
• Reflexive problem-solving mindset
• Excellent communication skills, both verbal and written

Nice to have:

• Experience with marketing tools such as Hubspot, Salesforce, Agorapulse, Google Analytics and Adobe Creative Suite preferred, but willing to train for necessary job functions.

** This role will be fully remote from a state where we do business  AZ, CA, CO, DC, FL, IL, KS, MD, WI, OK, UT, TN, NC, NV, NM, NJ, NY, OR, TX, SC, VA, WA, MO, MI**

What you will get

We want you to be an owner in our company and share in executing our vision, so every full-time employee has equity. In addition, we offer competitive market comp, flexible vacation, FSA, medical, dental and vision, 401(k), and an opportunity to work for a uniquely positioned, VC-backed company in a hugely attractive space with significant upside potential. HopSkipDrive is committed to fair and equitable compensation practices.  The salary range for this role is $23-25 hr.  Final compensation for this role will be determined by several factors such as a candidate’s relevant work experience, skill set and specific work location. The total compensation package for this role also includes equity stock options.