Marketing Campaign Manager
Remote
Full Time
#Marketing
#Engagement
#B2B Marketing
#Event Planning
#Salesforce
#HubSpot
#Google Analytics
At ModSquad, we specialize in providing managed digital engagement services for some of the world's most recognizable brands, including the NFL, Zendesk, and Topps. With a global network of over 10,000 professionals operating in more than 50 languages, we help companies bridge the gap between their services and their customers. We are currently looking for a Senior Marketing Campaign Manager to join our team in a full-time, remote capacity. In this role, you will report to the Director of Demand Generation and play a vital part in driving brand awareness and demand through strategic integrated marketing initiatives.
Key outcomes
- Develop and execute integrated marketing campaigns tailored to specific market segments to attract new clients and encourage repeat business.
- Oversee the entire lifecycle of trade shows and events, from initial budgeting and planning to onsite support and post-event lead management.
- Collaborate closely with our sales and marketing departments to ensure messaging and timing are perfectly aligned across all channels.
- Manage project timelines to ensure campaign content remains consistent and effective at driving pipeline growth.
- Create and present strategic briefs that translate high-level goals into actionable tactical plans.
- Track campaign performance through detailed reporting and analytics, using these insights to optimize programs and meet revenue targets.
- Integrate partner and competitive campaigns into our existing buyer journeys to maximize market reach.
Requirements
- A minimum of 5 years of professional experience in B2B campaign management and event planning.
- Proven success in planning and executing marketing programs that have a measurable impact on revenue.
- A solid understanding of the sales pipeline and how marketing efforts support the broader sales process.
- Demonstrated expertise in program measurement, including the use of analytics and reporting tools.
- Proficiency in Salesforce, HubSpot, and Google Analytics.
- A Bachelor’s degree in a relevant field.
- Excellent communication skills and the ability to thrive as a self-starter in a remote, multi-time-zone environment.
- A high level of organization, attention to detail, and a collaborative, friendly demeanor.
Preferred qualifications
- Prior experience working with Asana, Popl, and Slack.
Compensation
We offer a competitive salary and a supportive work environment that values your performance and professional growth. As a remote team member, you will also benefit from the flexibility of working from home and the opportunity to work alongside a talented, award-winning team. Please note that we are currently unable to accept applications from individuals residing in California, Colorado, New York, or Washington.
How to apply
We invite you to submit a comprehensive and thoughtful application. Please take your time to ensure your responses are clear and grammatically correct, as this will help us get to know you better. We look forward to reviewing your experience and potentially discussing how you can contribute to our mission at ModSquad.
