Manager, Brand Marketing at InStride

Are you ready to join a mission-driven team that believes investing in people is the ultimate key to success? At InStride, we operate as a public benefit corporation, partnering with top-tier employers to provide their staff with life-changing educational opportunities. We are dedicated to helping individuals achieve their professional goals while simultaneously driving business growth for our partners, including notable organizations like Labcorp, Adidas, and SSM Health. If you are passionate about making a tangible difference through workforce education, we would love to have you on our team.

What you bring

We are seeking a strategic Manager, Brand Marketing to join us in a full-time, remote capacity. In this role, you will be responsible for shaping how the world perceives our brand and ensuring our message resonates with our target audience. You will be expected to leverage your expertise in B2B Marketing, Brand Strategy, and Public Relations to elevate our market presence. Your primary responsibilities will include:

• Developing and executing comprehensive brand strategies that position us as a leader in the workforce education space.
• Conducting thorough market research to analyze industry trends, competitor positioning, and evolving customer needs.
• Crafting compelling narratives and marketing communications that build emotional connections and drive brand awareness.

Requirements

The ideal candidate is a creative self-starter who thrives in a fast-paced environment and possesses a deep understanding of B2B marketing and communications. You should have at least 7 years of experience in brand strategy or a related field, along with a proven track record of managing successful campaigns. We are looking for someone with exceptional writing skills who can adapt their voice to different audiences, as well as a candidate who is highly analytical and comfortable using data to inform their decisions. Proficiency in English is required, and you should be comfortable collaborating across diverse teams and managing relationships with external stakeholders, including media outlets.

What we offer

We are pleased to offer a competitive salary range of $98,000 to $137,000 USD for this position. We believe in supporting our employees both personally and professionally, which is why we provide a comprehensive benefits package designed to help you thrive.

• Medical insurance to support your health and well-being.
• A 401k plan with company matching to help you plan for your future.
• The flexibility of remote work to support a healthy work-life balance.

How to Apply

If this role sounds like the right fit for your skills and career aspirations, we encourage you to apply. Even if you do not meet every single qualification listed, we value diverse perspectives and invite you to reach out if you are excited about our mission. We look forward to learning more about you and your unique experience.