Winona

Influencer Marketing VA

Remote

Full Time

#Marketing

#Influencer Marketing

#Sourcing

#Outreach

#TikTok

#Instagram

#Airtable

#ClickUp

#Slack

#Google Sheets

#CRM

Winona is looking for a Influencer Marketing VA

Full Time Junior Remote Marketing Influencer Marketing Sourcing Outreach TikTok Instagram Airtable ClickUp Slack Google Sheets CRM English Remote work Unlimited vacation Paid time off Professional development

Winona is a pioneering telemedicine company dedicated to providing hormone replacement therapy for women navigating menopause. We operate a fully vertically integrated model that includes our own compounding pharmacies, a team of in-house physicians, and a proprietary technology stack that powers everything from our patient portal to our marketing systems. We are currently looking for a proactive and highly organized Influencer Marketing VA to join our team on a full-time, remote basis. In this role, you will help us scale our creator-led growth by identifying top-tier talent, managing outreach, and nurturing relationships to ensure our influencer programs drive meaningful results across both paid and organic channels.

Responsibilities

Identify and vet high-potential creators on platforms like TikTok and Instagram, ensuring their content style and audience quality align with our brand positioning.
Execute daily outreach campaigns and manage ongoing communication to onboard creators, negotiate deliverables, and keep them informed about our campaign briefs and conversion goals.
Maintain our internal databases and tracking systems, such as Airtable and Google Sheets, to monitor the status of every creator from initial contact to final content delivery.

Requirements

Previous experience working with influencer marketing, user-generated content, or creator partnerships.
A strong grasp of current TikTok and Instagram trends, specifically regarding what makes content perform well and drive conversions.
Excellent written communication skills for managing professional relationships and crafting personalized outreach.
High level of organization and the ability to manage multiple creator relationships simultaneously in a fast-paced environment.
Reliable high-speed internet and a personal computer, with the ability to work consistently during US time zones.
Familiarity with tools such as ClickUp, Slack, and CRM software is considered a plus.

What we offer

The flexibility of a remote-first work environment.
Unlimited paid time off and paid holidays.
Financial support for professional development and online courses.
Opportunities for referral bonuses and a 13th-month bonus in select regions.
A casual, inclusive company culture featuring regular virtual team engagement activities.

Winona

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Influencer Marketing VA at Winona