Industry Product Marketing Director at Propel Software

At Propel Software, we are changing how product companies operate. Our platform for product value management bridges the gap between commercial and product teams, helping them make better decisions and improve efficiency. We are proud to be recognized as a Deloitte Technology Fast 500 winner and one of Fortune’s Most Innovative Companies in America. Built on the Salesforce platform, we support a wide range of organizations, from high-growth startups to Fortune 500 leaders in the medtech, consumer goods, and high-tech sectors.

What is this role?

We are looking for a Senior Industry Product Marketing Director to join our team on a full-time basis. This is a remote position available to candidates located anywhere in the United States. In this leadership role, you will serve as the primary industry voice for our high-tech sector, reporting directly to our VP of Product Marketing. You will be responsible for defining our go-to-market strategy and crafting the narratives that help us win in a competitive landscape.

What will you do?

• Develop industry narratives: You will define our point of view on critical issues like supply chain resilience, AI-driven innovation, and product complexity to ensure our story resonates with executive buyers.
• Lead market and competitive intelligence: By staying close to customer conversations and analyst research, you will translate market insights into clear recommendations that shape our strategic direction.
• Create high-impact enablement: You will produce a steady stream of content, including sales assets and thought leadership, while training our go-to-market teams to effectively communicate our value proposition.

What makes you a great fit?

To succeed in this role, you should have a deep background in the high-tech manufacturing industry and a passion for storytelling. We are looking for someone who possesses the following qualities:

• Over 10 years of experience within high-tech manufacturing, such as hardware systems, semiconductors, or telecommunications.
• A strong grasp of enterprise technologies, specifically product lifecycle management and quality management systems.
• Proven ability to influence executive-level stakeholders through clear communication and data-driven strategies.
• A collaborative mindset with the ability to lead cross-functional projects across marketing, product, and sales teams.
• Fluency in English and the ability to travel occasionally for customer meetings and industry events.

What's in it for you?

We believe in supporting our team members with a culture that values flexibility and balance. As part of our team, you will enjoy the following benefits:

• The freedom and flexibility of a remote work environment.
• Flexible hours to help you manage your professional and personal commitments effectively.