Head of Marketing
On-site
Full Time
#Operations
#Marketing
#VR
#AR
#B2B Marketing
#Strategy Development
#Account Based Marketing
#Market Research
#Strategic Thinking
#Analytical Skills
#Sales Support
At realworld one, we are pioneering the future of enterprise virtual and augmented reality. As the global leader in VR and AR solutions for the life science sector, we help industry giants like ZEISS, Lonza, and Illumina transform how they conduct research, manufacturing, and sales. Our mission is to bridge the gap between complex scientific processes and immersive technology, and we are looking for passionate individuals to help us scale this vision from our headquarters in Germany.
The role
We are seeking a Head of Marketing to join our team in Freiburg on a full-time, on-site basis. This is a senior-level leadership position designed for a strategic thinker who is ready to take ownership of our brand presence and market growth. You will play a pivotal role in shaping our marketing operations, ensuring our innovative VR and AR solutions reach the right audiences with the right message.
Core responsibilities
- Lead our marketing strategy by developing impactful sales playbooks, creating compelling customer success stories, and establishing our brand as a thought leader in the industry.
- Plan and execute high-engagement community events, including webinars and onsite VR community days, to foster deeper connections with our prospects and existing clients.
- Perform deep market research to provide our product and sales teams with actionable insights that refine our business strategy and drive sustainable growth.
Skills and experience
To be successful in this role, you should possess a strong background in complex B2B marketing and a passion for emerging technologies. We are looking for the following qualifications:
- At least 5 years of experience in B2B marketing with a proven ability to develop and execute high-level strategies.
- Deep expertise in account-based marketing and solution marketing, with a focus on crafting campaigns that drive measurable engagement.
- Prior experience in the VR, AR, or Life Sciences industries, allowing you to hit the ground running with our specific market dynamics.
- Strong analytical skills and the ability to provide strategic intelligence to support our sales teams.
- Experience working in or with US-headquartered companies is considered a significant advantage.
- Fluency in English is required to collaborate effectively within our diverse, international team.
Compensation and benefits
We believe in rewarding our team members for their dedication and expertise. Beyond a competitive salary, we offer a comprehensive package to support your life in Freiburg:
- Relocation support if you are moving to the area.
- Access to the Hansefit program and subsidized lunch options.
- A modern workspace in the Green City Tower, complete with gourmet coffee and office snacks.
- Regular team events to foster our culture of collaboration.
- The opportunity to live in a region known for its exceptional quality of life, situated near the Black Forest, the Swiss Alps, and the gourmet regions of France.
How to apply
If you are ready to help us revolutionize the virtual world and want to contribute to one of Germany's most ambitious tech companies, we would love to hear from you. Please submit your application to start the conversation about how you can help shape the future of realworld one.
